Sofia Godoy

I am a fashion PR and influencer marketing professional with a master's degree in fashion and beauty communication from Condé Nast College Spain and a diploma in fashion digital marketing from Elle Education. Currently, I work as an E-PR coordinatior at Louis Vuitton for the Mediterranean region (Spain, Portugal, Morocco, Greece, Israel and Turkey) , where I monitor and manage the content published in our social media channels, coordinate and follow up with product orders for placements with celebrities and influencers and support in events organization.

Previously, I worked as a Fashion PR & Influencer Marketing at Tendam Spain, where I supported influencer marketing campaigns, gifting, event organization, press releases, and social media for various brands under the group. I also worked as a Public Relations & Events intern at Condé Nast Spain, where I supported in creating and organizing events for all Condé Nast magazines, such as Vogue, Glamour, GQ, and Vanity Fair, and invited and negotiated with influencers and celebrities. In both roles, I used my skills in social media marketing, event management , and communication to create engaging and effective campaigns and events that increased brand awareness and visibility.

I am passionate about fashion, digital media, and luxury, and I enjoy working with diverse and creative teams that share the same vision and values. I believe I can bring a fresh and innovative perspective to any organization that values quality, creativity, and collaboration.

E-Public Relations Louis Vuitton March 2023 - October 2023

Communication and Public Relations department for the Mediterranean region (Spain, Portugal, Morocco, Greece, Israel and Turkey)

• Monitoring daily the content published in our Social Media: Celebrities & Talents
• InstaHunting
• Keep up to date with digital communication trends
• Preparation of weekly and monthly coverage reports on social networks
• Showroom coordination and follow up with product orders for their placements with Celebs & Talents
• Manage all the samples in the showroom with Launchmetrics
• Support in events organization and fashion products with Celebs & talents

Fashion PR & Influencer Marketing at TENDAM August 2022 - November 2022

• Support in influencer marketing campaigns
• Coordination and selection of gifting for influencers
• Support in event organization
• Clipping review
• Support in the Pedro del Hierro fashion show at Mercedes Benz Fashion Week Madrid
• Development of press releases
• Support in the launch of the new men's brand OOTO by Tendam and Andrés Velencoso
• Support in Hoss Intropia's social media

Public Relations and Events Condé Nast Spain March 2022- August 2022

-Support in creating events for all Condé Nast magazines (Vogue, Vanity Fair, GQ, Glamour, AD, and Condé Nast Traveler)

-Organization of the following events with different brands:

-Glamour 20th anniversary

-Vogue by Uno de 50

-Vogue by Gant (presentation of the new collection)

-Vogue by Range Rover (roundtable)

-Vogue Beauty Awards

-Vogue Flower Market 2022

-Glamour Beauty Awards

-15th Anniversary of Condé Nast Traveler

-Condé Nast Traveler Awards

-Vogue-Glamour-Vanity Fair: presentation of Angel Schelesser's new perfume collection

-In each event, I supported the invitation of influencers and sending out the invitations.

-Direct contact with celebrity and influencer agencies for negotiations and attendance to the events.

-Support in logistics during each event

Elle & Universidad Complutense de Madrid: Diploma de Marketing Digital de Moda- 2022-2023

Condé Nast College Spain- UC3M: Máster Vogue en Comunicación de Moda y Belleza- 2021-2022 

Universidad Panamericana, Guadalajara México: 

Licenciatura en Comunicación, Publicidad y Relaciones Públicas- Matricula de honor Enero 2017- Enero 2021