Arij Chabchoub

Marketing graduate from Tunis Business School with a Business Analytics minor. Multilingual with hands-on experience in designing and conducting mixed-method market research, synthesizing insights into evidence-based decisions. Complemented by internships in digital marketing, CRM, and content strategy across diverse industries. Interested in applying analytical and marketing skills in international, cross-cultural environments.

Marketing Intern at Value Digital Services (2026-02 – 2026-08)

• Designed and conducted a sequential dominant status design on ESG adoption among SMEs.
• Analyzed quantitative and qualitative data using SPSS and NVivo.
• Managed LinkedIn marketing end-to-end, including editorial planning, content creation, performance tracking, and analytics audits.

Digital Marketing Intern at Société Commerciale des Pneumatiques (Toofast & Wolf) (2025-07 – 2025-08)

• Developed a structured lead CRM in Google Sheets with data-validation and duplicate-prevention rules, automated contact-status tracking, and real-time reporting dashboards.
• Designed a lead-generation messaging roadmap backed by brand and market research.
• Analyzed Facebook metrics using Meta Business Suite to drive content optimization.

Marketing Intern at Smart Gros (2025-07 – 2025-08)

• Developed an organic content strategy aligned with the customer journey.
• Researched low-tech user behavior and identified barrier to adoption.

Marketing Intern at Gifted (2024-06 – 2024-08)

• Benchmarked competitor product descriptions pricing to optimize WordPress product listings.
• Contributed to content and product development across B2C audience.

BSBA in Marketing-Business Analytics – Tunis Business School (2022 – 2026)

Baccalaureate in Economics and Management – Saltnia High School (2019 – 2022)