
SaaS Business Development representative|Outbound Prospecting|Pipeline Generation
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Paris-based BDR with hands-on SaaS sales experience in cybersecurity and formal verification software. Generated €165K+ in qualified pipeline through structured outbound and inbound prospecting, CRM automation, and AI-driven multi-touch sequencing. Skilled in engaging engineers and technical decision-makers to uncover high-value opportunities in fast-moving environments. Seeking a BDR, SDR or junior Account Executive role at a fast-growing tech scaleup in France.
Business Development Representative Intern at TrustInSoft (2024 – 2025)
Generated €165K+ in SaaS pipeline through strategic multichannel outbound and inbound prospecting and lead qualification.
Executed multichannel campaigns (email, LinkedIn, cold calls) targeting technical decision-makers to secure discovery calls.
Collaborated with Account Executives to move 11+ high-intent opportunities from MQL to demo, accelerating SQL conversion.
Sustained a 20-30 touch weekly cadence, building a steady pipeline of qualified meetings.
Optimised Zoho CRM workflows to reduce lead-to-demo cycle time and enhance pipeline visibility.
Global Marketing Intern at Orange Cyberdefense (2023)
Drove 60%+ organic traffic growth through enterprise SEO optimisation across 700+ web pages.
Developed A/B testing and UTM tracking frameworks to enhance marketing attribution and campaign performance analysis.
Contributed to cybersecurity thought leadership strategy by publishing content on LinkedIn, X, and technical blogs, driving measurable inbound engagement.
Digital Marketing Executive at Fittr (2020 - 2021)
Scaled Instagram presence through UGC partnerships and engagement analytics optimisation.
Partnered with fitness coaches and influencers to create UGC, scaling Instagram by 10K+ organic followers while strengthening brand presence and community engagement.
Leveraged engagement analytics to refine content strategy, increasing post performance and inbound lead generation.
Customer Relationship Specialist at Calvin Klein (2018 - 2019)
Top 3 regional sales performer with expertise in upselling and cross-selling.
Ranked among the Top 3 regional sales performers, consistently exceeding 100%+ individual monthly sales targets.
Customer Relationship Specialist at Tommy Hilfiger (2017 – 2018)
Built customer loyalty and repeat purchases through consultative selling and personalised recommendations.
MSc in International Marketing & Business Development – Skema Business School (2022 -2025)
Bachelor of Business Administration in Business Administration – Symbiosis Centre for Management Studies (2015 – 2018)