Romain .b
Senior product designer
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À propos
I design products people need to trust, not just use. With 10+ years across SaaS, complex B2B ecosystems and other high-stakes environments, I turn complex workflows and information-heavy systems into clear experiences. Strong across discovery, interaction design, UX architecture, Crafted UI and scalable design systems, I work closely with Product and Engineering to turn user signals into pragmatic iterations.
Expérience
Founding Designer - Caryon
(2025-10 - 2026-03)
- Shaped the product foundations of an AI-assisted compliance platform for medical professionals
- Designed the end-to-end experience, using information architecture and guidance patterns to navigate dense legal constraints
- Created human-in-the-loop interactions that preserved user control and trust in sensitive workflows
Founding Designer - Music Tomorrow
(2022-01 - 2025-09)
- Led the transition from consultancy to analytics SaaS, establishing the UX/UI foundations ahead of the first seed round
- Turned dense R&D outputs into dashboards that helped expert users work across 2.5M+ tracks
- Built a resilient design system with technical documentation in Figma and Storybook to improve consistency and reduce UI debt
- Led dataviz research through user interviews, usability testing and product signals, refining dashboards for expert users through fast iteration cycles
Product Designer - L'Oréal
(2021-02 - 2021-07)
- Redesigned L'Oréal NEXT back-office workflows and information architecture, reducing customer support calls by 40%
- Created a modular media editor that helped nontechnical teams produce consistent content at scale
- Worked closely with engineering through structured handoff and design QA
Product Designer - Renault
(2016-12 - 2017-09)
- Designed in-car HMI for virtual assistance, multitask navigation and dual-screen interactions in safety-critical contexts
- Defined interaction models for manual and autonomous driving modes to reduce cognitive load and support clear decision-making
- Produced UI kits and behavioral patterns for real-time contextual feedback and developer handoff
Cofounder & Senior Designer - Wayofline
(2014-07)
- Cofounded a design studio and led design for high-stakes B2B products, shaping both product UX and visual foundations from «0 to 1»
- Translated complex business requirements into production ready platforms, workflows, and scalable UI infrastructures
- Ran discovery (workshops, information architecture) and rapid MVP prototyping to validate complex flows, de-risk builds, and accelerate iteration cycles
- Led multidisciplinary teams across product, engineering and creative scopes, delivering SaaS products as well as omnichannel brand experiences
Formation
Advanced Product Discovery - TDC (2024)
ESP (2004 - 2006)
ESSCA (2002 - 2004)