Programme Manager

Role: Programme Manager

Location: London, United Kingdom

About the role:

We are seeking a dynamic and experienced Digital Program Manager to build, lead, and scale our new European Content Operations team. This is a foundational role responsible for establishing and managing the processes for digital product content upload, syndication, and monitoring across multiple European markets for some leading brands in the Beauty & Personal care industry. You will manage a growing team of Content Managers and Digital Shelf Analysts, ensuring the brands shine online through accurate, complete, and rapidly deployed content. This role is critical for driving e-commerce excellence and requires a blend of team leadership, operational expertise, and process optimization skills.

What you will be doing:

• Team Leadership & Development:
  • Lead, mentor, and manage a team of initially 4-5 Content Managers and Digital Shelf Analysts.
  • Plan and execute the scaling of the team to potentially 30 members as geographical scope expands.
  • Develop and manage robust onboarding processes for new team members.
  • Foster a collaborative, high-performance team culture focused on accuracy and efficiency.
• Content Operations Management:
  • Oversee the end-to-end digital content lifecycle, including efficient upload and syndication to retailer platforms, primarily leveraging PIM/DAM systems (experience with Salsify is a plus).
  • Ensure content compliance, completeness, and competitiveness, following brand guidelines and retailer requirements across multiple markets (starting with UK, IE, ES, & PT).
  • Manage workflows to ensure timely delivery of new PDP information, PDP updates and merchandising content to local markets.
• Digital Shelf Monitoring & Optimization:
  • Utilize digital shelf analytics tools (experience with Data Impact is a plus) to monitor content compliance, completeness, and competitiveness on retailer websites.
  • Analyze data to identify areas for improvement and work with the team to enhance content scores and overall digital shelf presence.
• Process Improvement & Documentation:
  • Develop, implement, and continuously refine standard operating procedures (SOPs) for content management, syndication, and monitoring.
  • Maintain comprehensive process documentation and ensure team adherence.
  • Identify opportunities for automation and efficiency gains within content workflows and tool usage.
  • Manage user access and logins for relevant content platforms.
  • Stakeholder Management:
  • Collaborate closely with internal stakeholders, including e-Commerce Key Account Managers (eKAMs), Sales, and Marketing teams across relevant markets, to ensure content meets commercial needs.
  • Liaise with external retailer contacts as needed regarding content requirements and syndication.
• Project Management:
  • Manage multiple content-related projects simultaneously, ensuring deadlines and objectives are met.
  • Track team capacity and project status, providing regular updates to leadership.

What you need to be great in this role:

• 5 years of experience in digital content management, including hands-on experience with Product Information Management (PIM) and/or Digital Asset Management (DAM) systems.
• Proven experience in leading, managing, and developing a team.
• Strong project management skills with a demonstrated ability to manage complex workflows, timelines, and resources effectively.
• Excellent communication skills (written and verbal) with the ability to collaborate effectively across different teams and cultures.
• Experience working within the Consumer Packaged Goods (CPG) industry.
• Experience working with Amazon Vendor Central or Seller Central
• Detail-oriented with a strong focus on accuracy and quality control.
• Proactive problem-solver with an aptitude for process improvement.
• Ability to thrive in a fast-paced, dynamic, and evolving global environment.
• Self-motivated and disciplined, with the ability to work effectively in a fully remote setting.
• Direct experience using Salsify for content syndication.
• Direct experience using Data Impact or similar digital shelf analytics tools.
• Experience within the Beauty industry is strongly preferred.
• Knowledge of the European e-commerce landscape.
• Experience in scaling teams and processes across multiple countries/regions.
• Experience working within a large, matrixed global organization.

Req ID: 17046