Head of Communications at Brunel Pension Partnership (2020-01 – Present)
Accountable for communications strategy & function for RI leader (£37bn AUM)
- Set first Brunel-wide Communications Strategy, aligning long-term priorities & narrative with corporate direction, RI priorities – presented to Board & ExCo
- Led values consultation, brand review; set strategic narrative via integrated comms, clear messaging, data-driven platform & media choices (2024 users: LinkedIn +25%, website +61%; external TV studio platform; select media targets)
- Directed strategic/tactical initiatives (How We Invest, Invest Map, Year in Review), raising stakeholder grasp of organisational purpose/impact (positive KPIs)
- Brunel representative on National Wealth Fund Taskforce Sherpa Group, contributing Brunel/CIO views to cross-government discussions
- Drafted & edited policy submissions/letters to government departments
- Represented Brunel in engagement with campaign groups on policy positions
- Owned corporate narrative in complex governance, regulatory environment
- Executive crisis advisory: set crisis policy and responses (e.g. Russia 2022)
- Advised and prepared senior leaders for panels, talks, Town Halls; hosted and ran media training sessions for Board, spokespeople; speechwriting for Execs
- Established materials bank (e.g. case studies) to support messaging priorities
- Delivered integrated media & events strategy to maximise RI profile
- Relations with national & industry outlets led to coverage (The Times, Reuters, Bloomberg) & industry understanding (Room151/NZI, IPE, LGC)
- Advanced Brunel ambition for RI industry change via conference strategy (100+/year); awards focus (10+ Europe-wide IPE awards); key publications
- Led integrated comms function; hired & managed Comms Consultant, enabled development; recruited project teams; engaged staff as ambassadors
- Managed procurement, budget (contractors, agency spend), rebrand scoping
Investment Communications Consultant at St James's Place (2015-01 – 2020-12)
- Appointed & led short-term project teams for training and to deliver campaigns (Behavioural Finance; Kids & Money), aligning content, compliance, product
- Directed strategic messaging, weekly editorial meetings (B2C/B2B channels); communicated investment approach to 1000s of advice businesses + clients
- Translated economic, regulatory, geopolitical developments into actionable, clear insights for diverse audiences, both UK and international, aiding advisers' regulatory obligations and client decision-making
- Strengthened governance and client trust through accurate, compliant, timely reporting across multiple quarterly/annual reports on global markets/investing
- Flagship WeekWatch (to 110,000); Hosted client-asset manager conferences
Communications Officer at Somerville College, University of Oxford (2013-01 – 2015-12)
- Delivered new website: governance, procurement, budget, delivery; chaired SM meetings, managed consultation (targeted non-Oxford-type applicants)
- Advised College Principal and senior management on strategic positioning, public engagement and reputation management in multinational College
- Buttressed governance & accountability via communication of initiatives, research, fundraising needs – publications & website editorial
- Communications for major bodies (£200m Thatcher Trust, OICSD)
Trainee at Anglican Church in Aotearoa, New Zealand & Polynesia (2011-01 – 2013-12)
- Directed youth camp leadership team (40 kids), led services (≤400 people), rest home visits, p/t study (texts/talks) – in post-earthquakes Christchurch