Aaron Mckay

Commercially driven sales and client relationship professional with experience spanning telephone sales, operations coordination, hospitality, and independent entertainment management. Proven ability to build audiences, negotiate partnerships, manage international logistics, and communicate confidently in high-pressure environments. Alongside a strong corporate background, successfully built and managed the MC Endo brand within the UK Drum & Bass industry, coordinating international performances, marketing campaigns, sponsorship activity, and large-scale live events.

Recognised for strong communication skills, resilience under pressure, relationship building, and a highly adaptable approach across both commercial and customer-facing environments.

Managing Director & Touring Artist — MC Endo - Self-Employed - Bristol & International

(2018-01)

• Built and managed the independent MC Endo music brand across live events, streaming platforms, and social media channels.
• Coordinate international travel, bookings, schedules, and event logistics for performances across the UK and Europe, including Ibiza and Spain.
• Negotiated booking agreements, performance fees, and partnership opportunities with promoters, agencies, and event organisers.
• Developed digital marketing campaigns across Instagram, TikTok, YouTube, and Spotify to grow audience engagement and brand visibility.
• Collaborated with industry partners including Hear2Stay, Caviar Productions, Sennheiser Artist Spotlights, and DnB Allstars.
• Perform regularly at large-scale live events, demonstrating confident communication and audience engagement under pressure.

Telephone Sales Representative - Get Connected - Wales, UK

(2015-01 - 2018-12)

• Managed inbound and outbound B2C and B2B sales activity within a fast-paced telecommunications environment.
• Consistently achieved sales targets through effective communication, objection handling, and rapport building.
• Maintained accurate CRM records, lead pipelines, and customer account updates.
• Built strong product knowledge to confidently advise customers and maximise conversion opportunities.

Funeral Operations & Client Coordinator - Dignity plc - Wales, UK

(2012-01 - 2015-12)

• Delivered professional and compassionate client support during sensitive circumstances.
• Coordinated scheduling, transport logistics, and operational administration with high attention to detail.
• Managed confidential records and legal documentation in line with compliance procedures.
• Worked effectively within time-sensitive and emotionally demanding environments.

Bar & Hospitality Associate - Various Venues & Holiday Parks - Wales, UK

• Provided customer service within busy hospitality and event environments.
• Managed cash handling, customer queries, and conflict resolution professionally.
• Worked effectively under pressure during high-volume trading periods and live events.

Secondary Education - Ysgol Gyfun Gymraeg Plasmawr Cardiff