Amy Barker

Hi I'm Amy!

I've enjoyed working as a graphic designer for six years and I'm passionate about branding, retail and marketing. I've been fortunate enough to collaborate with some brilliant minds both in-house and agency side. My co-workers have described me as a zealous designer, supportive and encouraging, with a natural curiosity and passion for my craft - how kind of them!

When it comes to my approach, I like to shape my design using conceptual thinking and storytelling. Using this as a foundation, with my theoretical knowledge, technical skills, and extensive practical experience, I can confidently execute high-quality work that is innovative and engaging across digital and print applications.

I genuinely love every stage of the design process, from initial sketches to final delivery. I'm always on the lookout for new and exciting opportunities where I can contribute my skills to create meaningful and inspiring design.

I'd love to chat to you and explore how we create something amazing together.

amybarkerdesign.com

I’ve enjoyed working as a graphic designer for six years and I’m passionate about branding and marketing. I like to shape my design using conceptual thinking and storytelling. I genuinely love every stage of the design process, from initial sketches to final delivery. I’m always on the lookout for new and exciting opportunities where I can contribute my skills to create meaningful and inspiring design.

Freelance Designer: Amy Barker Design

August 2020 - Present

Royal Naval Association, White Stuff, England Golf, Makara Health, Hedoine, Disney, Klutch Studio, Studio Moo

• Working in varied b2b and b2c industries including retail, sport, charity, health, education and training, media distribution and branding for start ups.
• Collaborating closely with marketing teams, directing, designing and artworking at all stages of projects, from initial concept to final delivery.
• Performing and presenting market research.
• Evaluating and monitoring project time lines and budgets, reporting adjustments to clients, sufficiently managing their expectations.
• Developing and maintaining relationships with clients, external vendors and suppliers.
• Taking criticism constructively, amending creative assets as per this feedback.
• Designing and artworking physical and printed media, including but not limited to trade show stands, editorial design including prospectus’ and catalogues, PR ads,

POS and window schemes, merchandise and gift and greeting cards.

• Designing and artworking for screen based media including but not limited to social media assets, presentation decks, email design, infographics, web banners, website and blog assets, digital six and forty six sheets.

Graphic Designer: FatFace

April 2018 - August 2020

Marketing and Creative Team

• Collaborating closely with the Creative Design, Visual Merchandising, Image Production and Marketing teams etc. at all stages of a project, from initial concept to final delivery.
• Compiling and presenting market, industry and competitor research.
• Responsible for the conception and execution of seasonal campaign graphics, including store window elements, store POS and direct mail, website assets, email, PR advertising and social media content.

Ensuring to follow the brand handwriting for consistency across channels.

• Taking criticism constructively, amending and resizing creative assets as per this feedback.
• Evaluating and monitoring project progression and time lines, reporting adjustments needed to appropriate team members.

Junior Graphic Designer: Dual Creative

April 2017 - April 2018

• Research - Creating mood boards, conducting and recording interviews, web based reading, printed literature and recording observations.
• Creating Ideas - Analysing research, understanding target consumers and building concepts.
• Branding - Establishing the visual language of a brand, utilising this across all elements of the brand.
• Editorial - Layout of image and typography in catalogues, menus, leaflets and brochures.
• Creative Spaces - Design of exhibition spaces, exterior and interior graphics for retail spaces, way finding and signage for industrial spaces.
• Web - Design of website and e-shot visuals for online marketing. Collaborating with web architects to gain knowledge of UX and responsive design.
• Artworking - Proficient in Adobe Illustrator, Photoshop and InDesign to create print and web ready artwork.
• Time Management - Working efficiently to meet deadlines.

Graphic Design BA (Hons) - 2:1

Norwich University of the Arts 2013 - 2016

Art and Graphic Design FdA - Pass

Norwich University of the Arts 2012