2024. Precision AQ London, UK
Market Access & Pricing Strategy Summer Analyst (Imperial Project)
- Conducted in-depth quantitative and qualitative analyses, evaluating the market potential of a novel oncology asset by synthesising competitive landscape data from multiple sources
- Delivered actionable strategic recommendations by employing data visualisation tools (Tableau) to present key insights, supporting client decision-making processes
- Collaborated with the Precision AQ senior team and presented final findings to academic assessors at Imperial College Business School
2022-2023 Frontline London, UK
Brand Ambassador
- Applied data analytics to segment university engagement touchpoints; creatively organised 2 significant events, one in collaboration with a student society and another with the Student Union, resulting in improved event attendance by 30%
- Designed and executed data-driven marketing campaigns using predictive modelling techniques, optimising outreach across key demographics
- Aligned recruitment goals with KPIs, generating 150+ student sign-ups for the Frontline programme, underscoring the efficacy of the outreach campaigns
2022 Aga Khan University Hospital Karachi, Pakistan
Intern at Department of Pathology & Hematopathology
- Analysed diagnostic datasets spanning 10+ of specimen diagnosis, using statistical tools to identify trends and optimise diagnostic protocols
- Automated data entry processes using Excel macros, reducing processing time by 25% and minimising errors in reporting
- Designed dashboards and visual analytics for department-wide use, ultimately assisting in patient care and management, resulting in a signed letter of appreciation for excellent work from the Head of Department
