AI Creative Director · Generative Visual Specialist
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AI Creative Director producing photoreal campaign imagery, short-form video and brand identity to professional production standards. Broadcast credits include Plan International UK's 'The Fine Print' and Gigaclear's national fibre-broadband TV commercial, delivered within collaborative agency and postproduction pipelines.
Fluent across the full generative workflow: GPT Image 2, Nano Banana Pro, Seedance, Kling, Midjourney and Flora. Two decades in senior commercial buying and brand entrepreneurship underpin the work with genuine commercial and brand instinct.
AI Creative Collaborator at Mickey Maos Design (2026-01 – Present)
Freelance Illustrator & Designer at Mickey Maos Design (2023-01 – Present)
Brand identity, packaging and illustration-led campaign assets for consumer brands. Built scalable AI content workflows (reusable prompt frameworks and style-reference libraries) for consistent multi-format delivery.
Founder / Creative Director at Original Stormtrooper Craft Beer (2018-01 – 2023-12)
Led branding, packaging and creative direction for a licensed range. From a standing start the brand earned seasonal Christmas stocking in Tesco and Sainsbury's, with brewing partners going on to lead with it into European retail. Grew the email database to 75,000 subscribers.
Head of Buying & Production at Firebox (2002-01 – 2011-12)
Directed global sourcing and product development; supported revenue growth from £2m to £11m.
Founder/Director at The Fowndry (2013-01 – 2018-12)
Production Manager at Kidult (2012-01 – 2013-12)
Product Sourcing at Freelance (2012-01 – 2012-12)
BA (Hons) in Visual Communication – University of Wolverhampton
