Carly Chappell
Integrated Producer
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About
I’m an experienced Integrated Content Producer with over 20 years of creating and delivering successful global advertising campaigns for top brands. I specialize in creative production, project management, and storytelling across photography/stills, TVC/video, animation, VFX and digital platforms. Passionate about collaboration, I bring fresh ideas, a problem-solving mindset, and a commitment to delivering quality results.
I’m also a solo mum balancing work with raising my daughter and pursuing personal creative projects.
Able to do 2 days in office in London.
Experience
SKILLS
- Multi-Platform Integration: TVC, Video, Stills, Animation, Digital, Design, Radio, OOH, Social Media,
UGC, VR, CGI, VFX, Experimental, In-store and Events.
- Visual Strategy: Shaping compelling visual narratives across diverse platforms to elevate brand identity.
- Cross-Channel Execution: Coordinating content across platforms for cohesive project delivery.
- Creative Problem-Solving: Delivering innovative production solutions for complex challenges.
- Agile Project Management: Proficient in JIRA, Confluence, and other tools to optimise workflows.
- Budget Optimisation: Ensuring cost-effective use of resources while exceeding expectations.
- Stakeholder Engagement: Building strong relationships with clients, vendors, and partners.
- Cross-Functional Leadership: Collaborating with diverse teams to drive high-impact results.
- Campaign Delivery: Managing end-to-end campaign execution from inception to completion.
WORK EXPERIENCE:
Executive Producer (Freelance) Carly Jane Productions
NYC, LA & UK
2010 - Present
- Led cross-functional teams to deliver integrated campaigns for major clients, including Meta, Google, and
Adidas, across TV, digital, OOH, and social media platforms.
- Expertly negotiated contracts with vendors and talent, optimising budgets while maintaining the highest production quality.
- Managed end-to-end production processes, ensuring efficient resource allocation and delivering projects on time and within budget.
- Developed and executed cohesive multi-platform campaigns, ensuring seamless integration of TVC,
social, design, and digital content to exceed client objectives.
Key Clients have included: Meta, Google, Virgin Atlantic, Seabourn Cruises, United Airlines, Loews
Hotels, JetBlue, Pandora, Chico’s, Adidas, NIKE, Footlocker, Mac
Education
Audio Visuals / Epsom School of Art and Design