E-commerce
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Digital merchandise planner and analyst.
With a Visual merchandiser background in physical stores, specialist in product layout planning and reviewing based on Sales performance and Business strategy. Evolved into a digital environment, sales forecasting, marketing plans for all channels, connecting O2O experience, product brand official plan strategy. Coordinating the Trading strategy with the cooperation of content marketing and site experience teams.
At the same time share new trends with the European merchandisers and marketing teams to improve product performance of current trading period and buy for the future season.
Digital merchandise planner and analyst.
With a Visual merchandiser background in physical stores, specialist in product layout planning and reviewing based on Sales performance and Business strategy. Evolved into a digital environment, sales forecasting, marketing plans for all channels, connecting O2O experience, product brand official plan strategy. Coordinating the Trading strategy with the cooperation of content marketing and site experience teams.
At the same time share new trends with the European merchandisers and marketing teams to improve product performance of current trading period and buy for the future season.
Imperial college business school brand marketing course
