Founder & Store Operator - Fernwool - Remote
(2025-01)
Shopify dropshipping store (wool dryer balls, UK market)
- Built and manage the full Shopify store: product listings, theme customization, and the "Laundry Essentials" collection
- Designed and launched the FRESH10 promotional discount campaign, including terms and expiry
- Set UK-market pricing and shipping strategy (£3.95 standard / free over £25)
- Wrote homepage and product copy, and manage day-to-day order processing and customer inquiries
- Navigated payment-gateway constraints unique to operating from Tanzania (Shopify Payments unavailable), evaluating and configuring alternative gateways (PayPal manual method, 2Checkout, Pesapal)
Founder & Store Operator - Driftware - Remote
(2025-01)
Shopify dropshipping store (insulated tumblers, UK market)
- Built a full product catalog (Classic Tumbler in three colorways, Mini, Boot, and Straw Lid accessories) and the "Everyday Carry" collection
- Launched and manage the POUR10 discount code and ongoing promotional strategy
- Duplicated the live theme into a safe editing environment ("Driftware Custom") to test changes without risking storefront downtime
- Use the Shopify Admin API directly for product, variant, and inventory management rather than manual UI entry
Founder & Developer - Tactfully - Remote
(2025-01)
SaaS web application
- Building a communication-assistant web app solo: Supabase backend, deployed via Netlify/Vercel
- Audited and rewrote Row Level Security (RLS) policies on production database tables to close a security gap
- Integrated two parallel payment paths (PayPal and Gumroad) for subscription upgrades; currently completing the Gumroad webhook integration to sync purchase data back to the database
- Own the project end-to-end — infrastructure, backend, and deployment — with no team, only self-directed problem-solving
