Co-founder - Dogglebox Ltd.
(2021-09 - 2024-09)
Co-founded and scaled a natural dog treat brand, overseeing all aspects of the business, including product development, marketing, and sales strategy.
- Developed and executed a comprehensive sales strategy, resulting in a 3-year growth trajectory, increasing turnover from £8,000 in Year 1 to a projected £185k in Year 3.
- Built and managed an e-commerce platform, driving a 300% increase in sales through a combination of organic growth, paid marketing, and social media engagement.
- Launched a new product line (Prey Model Feeding Raw Dog Food), forecasting £150k in sales in the first year.
- Negotiated contracts with suppliers, managing end-to-end vendor relationships, product testing, and certifications.
- Increased brand presence by leveraging social media (15,000+ followers) and launching live shows on TikTok, resulting in significant revenue growth and brand visibility.
- Successfully introduced a new product into the market with zero budget, achieving high demand and immediate sales traction.
NBS PA & Operations - Novartis
(2017-01 - 2019-12)
Leading global medicines company powered by data and digital. Novartis harness the power of science to push boundaries, develop breakthrough treatments and deliver them directly to the millions of people worldwide.
- Diary management to NBS UK & Ireland Head, including arranging all meetings/121's across multiple time zones.
- Travel & logistics bookings including visas for the NBS Head and leadership team.
- Providing admin support to the NBS leadership team (IT, HR, HR Ops, REFS, Procurement, Finance, Communications, FSC, Legal & compliance).
- Prepare the monthly NBS Leadership team board meetings including agenda and minutes & follow up on actions.
- Admin Forum – Agenda content & reports, minutes, follow up on actions & communications.
- Green Team – Projects, reports, comms.
- Report/present to the NBS leadership team all customer satisfaction/Pulse Survey global reports.
- Transient travel for the UK & Ireland including communications / training / reports.
- Relationship with Travel/Meetings & Events providers UK & Ireland.
- Upskilling Onboard/offboard including country moves for UK.
- Po's/invoices for NBS UK.
- Organise - workshops/ conferences / offsite meetings / NBS UK internal events.
- Working with all sectors of the business and external companies.
Director/PA - VTG Technology Simplified
(2009-01 - 2016-12)
VTG Technology Simplified - VAR, CSP, MSP, DSP, ISP, SSP. A one stop shop for; Cloud, IT Consultancy, Software/Hardware, Managed Services, Security Solutions & Internet Connectivity. We have our own core Network, Datacenter, IAAS Platforms, Network Operation Centre & Consultants. Partnered with Arrow, EMC, Barracuda.
- Responsible for daily diary management to all Director's.
- Responsible for all travel & logistics bookings.
- Taking minutes in all meetings including disciplinary meetings.
- Weekly / monthly reports to all Director's & CEO.
- Organising Sales & Marketing Seminar's.
- Maintaining filling system, and auditing.
- Dealing with all incoming email, faxes and post, often corresponding on behalf of the other Director's.
- Building client relationships that result in revenue and profitability growth.
- Creating and maintaining links with other trade and professional associations Developing business plans and preparing comprehensive business reports.
- Improving margins and maintaining a high-quality service to clients.
Sales person - Self-employed
(2004-01 - 2009-12)
- Working closely with Securus, selling behavement software in the education sector.
- Working closely with Content Keeper, selling web filtering equipment in the education sector.
Logistics Co-ordinator - Banner
(2002-01 - 2004-12)
- Responsible for logging weekly wages slips for all transport departments throughout Uk & Ireland.
- Responsible for logging and filling of all vehicle documents daily, responding to any speeding tickets or complaints of public, notifying mangers/supervisors of any wage deductions and sending relevant paperwork to be passed onto driver.
- Responsible for all mobile phones for drivers, supervisors, managers and Directors in all transport departments in UK & Ireland, logging all monthly phone records, informing of any deductions to be made to wages and relevant paperwork provided.
- Taking minutes in all meetings including disciplinary meetings, typing up and distributing to relevant people.
- Providing weekly and monthly reports to Managers/Directors.
- Co-Ordinate travel arrangements for Managers/Directors.
- Co-Ordinate daily diaries for Managers/Directors.
- Responsible for logging all expenses for supervisors, managers and Directors.
- Working with all departments within Banner on ensuring all packages are delivered, returns are collected, lost packages are found or replaced.
Sales/Telemarketing Manager - Portable Add-Ons
(2001-01 - 2002-12)
Sales & Marketing Co-Ordinator - TDC
(1996-01 - 2000-12)
Chair/Secretary - Noah's Ark Preschool
(2010-01 - 2017-12)
Volunteering Experience
