Sales Professional
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A Confident, self-motivated, results driven sales individual with over 15 years' B2B sales experience in Manufacturing, Material wholesale, Reseller, Healthcare and Local Government channels. Experienced in developing and presenting sales solutions to customers. Proficient in using CRM and Analytical systems to maximise potential and develop strong working relationships.
Able to use various selling techniques such as SPIN. Able to work well individually and as part of a team. Experienced in managing teams in both groups and on a 1 to 1 basis. In a volunteering role. Currently managing a team of 8 Direct reports and 300+ indirect reports providing coaching, career development advice, conflict resolution, General day to day administrative management and support activities, Project leading and fulfilment.
Experienced in managing and running HR and disciplinary investigations of sensitive natures.
Account Contract Manager / Account Specialist at Essity (Nov 2020 - Jun 2025)
Account management, Value based sales and product training to NHS and Care Home groups across the Midlands and Southwest UK. Working collaboratively with Service leads and care home managers to ensure that Essity products are used first line for patients.
Sales models to build business cases for product use under Value Based Care. Working with KOL's and Stakeholders to shape tenders which benefit Essity business model and ways of working. Producing forecasts for product usage and sales.
Financial reporting tools for sales & Gap analysis. Updating CRM with information on customer interactions and pipeline management. In 2025 I managed business worth £11.5mil (increased from £8.9mil in 2024) implementing 7 new NHS Services. During my employment at Essity I have also been the CRM lead for the Region which required training staff on CRM usage and steering policy for the Health and Medical division.
Account manager at Coveris (Apl 2019 – Oct 2020)
Account management and B2B Sales to Key national accounts across the Southern UK. Managing a portfolio of accounts totalling £2 Million sales in 2019. Maintaining and developing existing customers by working with Key stakeholders across the UK.
Strategic new business development. Identifying and mapping customers' flexible packaging needs. Maintaining and developing sales pipeline & CRM system. Preparing and negotiating offers, contracts and managing sales price adjustments.
Cross selling and highlighting Group total product portfolio. Planning budgets, sales volume, values, product mix and time scales with Key stakeholders across the UK and Europe, Gaining business from strategic partners and new business customers. In this role I increased Coveris film sales in the South of the UK by 50% whilst maintaining 100% business retention.
Outbound Sales Advisor at Antalis UK Ltd (Apl 2015 – Apl 2019)
Placing outbound calls to established customers and new sales leads, generating sales opportunities across the product range. Negotiating with customers, establishing their needs and further opportunities, reaching an agreement on Service, Product and Price to achieve the sale. Creating account specific plans to develop sales with key customers, and putting these into action.
Utilising computer systems (CRM and Order Processing), to provide real time feedback, maintaining relevant information, delivery accuracy and attention to detail. Spending 4 days per month Visiting customers across the account base to provide a face to face contact point with Antalis. The top account for which I had sole responsibility had a turnover of £100k per annum and in 2017 & 2018 produced over £35k margin.
This was built over 12 months from a start point of £1k per annum T/O with Antalis and This account is now in the top 10 most profitable accounts in Antalis.
Account manager at Paperlinx UK (May 2005 – Apl 2015)
As account manager with Paperlinx UK I looked after over 200 accounts including Commercial Digital print and lithographic printers, sign and display manufacturers, government departments (local) and re-seller companies throughout the south west with an annual turnover up to £1m. My duties included contacting customers, managers and company directors Face to Face and by telephone. Selling a full portfolio of Commercial print and sign products, producing quotes based on customer requirements and gaining business through pro-active selling.
I also covered all other aspects of account management such as price & service negotiations, system maintenance, credit limit headroom maintenance, query and conflict resolution, business target reporting, budget management and Commercial decision making. To enable this I also utilised a team of internal sales staff with which I built a firm, friendly and ongoing relationship. During this time I successfully increased sales at my top account from a turnover of £200k up to £1mil turnover with a margin of above 40% through good relationship management and business knowledge.