Branch Manager
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Dynamic and results-driven Leader with extensive experience driving profitability, operational efficiency, and business growth in retail, plumbing, and decorating environments. Recognised for transforming underperforming branches into high-performing, revenue-generating centres while optimising processes, leading teams, and strengthening customer relationships. Expertise spans P&L oversight, gross margin enhancement, stockholding reduction, staff development, and multi-departmental management.
Adept at delivering operational excellence under high-pressure conditions, maintaining HSE compliance, and introducing innovative retail concepts that drive long-term growth.
Store Manager - Fayers Plumbing and Building Supplies (2024-03) Introduce structured sales processes, optimise stock ordering, and implement staff performance monitoring to increase team productivity. Mentor and coach staff to improve customer service standards, resulting in increased repeat business.
- Improved monthly performance from a budget deficit of - 35% to - 20% within 6 months, despite severe staffing shortages.
- Analyse sales trends and local market conditions to inform promotional campaigns, boosting revenue during slow periods.
Store Manager - Manorway Plumbing and Heating Supplies (2021-01 - 2024-12) Oversaw complete refurbishment and relaunch of showroom, transforming it from storage space to profitable retail environment. Led all aspects of the store, including staffing, recruitment, training, inventory management, supplier negotiations, and budgeting.
- Transformed an unused showroom into a profitable sales area, delivering the branch's first annual profit in 3 years.
- Developed and executed targeted local marketing campaigns and promotions to increase footfall and sales conversion.
- Built a performance-driven culture by setting clear KPI targets, monitoring progress, and providing regular feedback to staff.
- Enhanced customer experience by implementing staff training programs focusing on product knowledge, sales techniques, and aftercare services.
Store Manager - Crown Decorating Centre, Barking - Barking (2020-01 - 2021-12) Led the store through pandemic-related closures, adapting business strategy to maintain revenue via telesales, remote customer engagement, and local marketing.
- Surpassed budgeted sales at Crown Decorating Centre Barking in 2020, despite a seven-week pandemic closure, by driving telesales and strengthening customer service.
- Motivated staff to maintain high performance and morale during challenging conditions, achieving sales targets and profitability for the first time in five years.
- Implemented a structured Sales Ledger system to track key customers, optimise credit management, and drive repeat business.
- Delivered personalised customer service and proactive sales approaches, leading to increased customer loyalty.
Store Manager - London Decorators Merchants, Islington - Islington (2018-01 - 2019-12) Launched a new store in an untested area, hiring and training a team to achieve operational efficiency. Covered start-up costs and exceeded first-year sales budget through a combination of proactive sales, telesales campaigns, and excellent customer service.
- Created a sales culture within team, introducing Sales ledger tracking, van spots, and local promotions with paint manufacturers.
- Analysed KPIs to pinpoint underperformance areas and implemented corrective strategies, resulting in improved sales, reduced errors, and enhanced customer satisfaction.
- Established strong supplier relationships to leverage promotions, discounts, and exclusive offers for customers.
Trade Counter Manager - Buildbase Highgate (2017-01 - 2018-12) Managed a team of two staff, ensuring smooth daily operations at the trade counter and adherence to HSE standards. Supported the General Manager in reporting, stock management, and implementing store initiatives. - Implemented the Paintbase Concept at the Highgate branch, enhancing product offerings and customer engagement. - Coordinated staff training and development, improving sales techniques and customer service quality.
Plumbing and Heating Manager - Chris Stevens (2016-01 - 2017-12) Established a new trade counter within a bathroom showroom, including recruiting and training two new staff members. Negotiated supplier pricing and rolled out best practices to other branches, increasing profitability. - Implemented processes to streamline customer transactions and improve customer experience. - Monitored sales performance and adjusted marketing strategies to maximise revenue.
Light-side Manager - Builder Depot, New Southgate - New Southgate (2011-01 - 2016-12) Managed a team of up to 30 staff with a turnover of £3.5M per month, overseeing all aspects of store operations. Developed and implemented a new stock control method, reducing stock losses and optimising inventory levels.
- Drove annual sales by 5% and reduced stock losses through a new stock control procedure.
- Grew Decorative Sales by 15% within the first 12 months whilst streamlining product ranges (SKU reduction).
- Introduced staff performance management processes, decreasing employee absence by.5 days per person.
- Improved customer service, team motivation, and operational efficiency through targeted coaching and development programs.
Dulux Decorator 09-1996- 01-2010 Hampstead Increased annual turnover from £600k in 1998 to £1.33M in 2002. Store Manager - Dulux Decorator Centre (London City) - London City (2005-01 - 2008-12) - Enhanced annual turnover from £500k (2005) to £1.2M (2008).
NVQ Level 4 - Field Sales Management - Builders Merchants Federation
