Davina Varia

I'm a First Class Marketing graduate with 2 years industry experience across digital and content marketing. Experienced in planning and delivering engaging content, supporting marketing campaigns and working in fast-paced environments. I bring a creative, proactive approach with strong attention to detail, combining customer focused thinking with commercial awareness. Confident in working independently and as part of a team, i am motivated to create marketing that drives engagement and results

Ecommerce Marketing Assistant - Next

(2025-01)

• Execute and optimise digital marketing campaigns across onsite platforms
• Deliver personalised content and promotions using platforms such as CMS and bloomreach
• Collaborate cross-functionally to align marketing activity with commercial goals
• Optimise content placement to drive visibility, engagement and performance
• Support insight led, targeted campaigns by spotting trends and opportunities
• Coordinating with multiple stakeholders across teams in a fast paced environment
• Deliver high quality work under tight deadlines

Social focused Content Creation

(2024-01)

• Social events coverage
• Videography & Photography
• Creative directing
• Social shoot planning
• Editing Content
• Content planning
• Data analysing, reporting & strategising

Consultancy Project - St Johns Shopping Centre - Liverpool

(2024-01 - 2024-06)

• Conducted market research and consumer analysis to provide strategic recommendations for enhancing footfall and customer engagement
• Developed and presented a marketing strategy tailored to St Johns Shopping Centre
• Collaborated with a team to create innovative solutions for improving the shopping experience, showcasing teamwork and creative thinking

Social Media Management

(2024-01)

• Styling and Directing
• Collaborating with influencers with large followings
• Content Calander - Creating and copy scheduling
• Data analysing, Reporting WoW, MoM, YoY
• Optimising content across various platforms
• Budget handling

Marketing Assistant - Welcome Express - Manchester

(2023-09 - 2024-05)

• Designed window displays and in-store marketing materials
• Created localised leaflets and flyers for promotions
• Supported neighbourhood marketing campaigns to boost footfall
• Helped maintain brand consistency across physical marketing

Volunteer - Welfare for Animals - Goa

(2018-10 - 2018-11)

Volunteer Student Practitioner - Universal Welfare Trust - Bardoli, India

(2014-06 - 2014-08)

Bachelor of Arts - Marketing - Liverpool John Moores University (2021-09 - 2024-06)

A Levels - Gateway College (2017-09 - 2019-07)

GCSEs - Soar Valley College (2013-09 - 2017-07)