Regional Sales Manager (hybrid) at CitySprint (2025-01 – Present)
Manage 9 people team & 7 service centres – London, South & East UK & £18 million budget.
- Manage individuals' portfolios, new business, reactivation, opportunity pipelines and down traders.
- Managing teams travel expenses, holiday allocations, managing CRM updates and weekly sales reports
- Exceeded new business target of £1.4 million by 2.3%.
- Monthly and quarterly 1-2-1 business reviews with weekly team customer joint calling
National Sales and Marketing Manager at D&J Simons (2023-01 – 2025-01)
Family run wholesale company, with 50 employees, overseeing accounts worth £5 million managing a team of 6 national sales reps, involving weekly travel.
- Increased sales from 4% to 14% after first 12 months.
- Improved team performance: 4 out of 6 reps exceeded targets and improved year-on-year.
- Grew key sales categories by 73.5% across 4 categories and implemented new sales systems.
- Streamlined operations and initiated improvements: reduced product damage by 60%. Established a telesales department & improved customer experience in Ireland through a strategic change of carrier.
- Initiated and spearheaded product catalogue and website development, while initiating new systems, processes, and structure in the admin/sales departments.
- Developing sales strategies through data information and improving marketing initiatives.
Area Sales and Development Manager at Jewson Construction (2022-01 – 2023-01)
Business Development and Key Account Manager for Leading UK supplier to the Construction industry.
- Generated new business and maintained portfolio customers, in a client facing sales role, building strong client relationships and negotiating high volume quantities, pricing and improving margins.
- Secured new clients and converted cash sales into credit accounts while negotiating favourable terms for VIP clients.
Sales and Branch Manager at Orange Theory Fitness (2021-01 – 2021-12)
- Grew client base on a weekly basis, identifying strategic corporate partnerships to drive revenue and enhance customer experience with improved financial value.
- Managed and coached a sales team of 11, mentoring, coaching, and training & performance management.
- Managed day to day branch operations & building a network of B2B contacts for future growth and expansion.
National Sales and Marketing Manager at Zhauns Business Operations (2017-01 – 2019-12)
Sales and Business Development for a manufacturing equipment company, both B2B and B2C, multi-site management of sales and operations nationally.
- Transformed sales and marketing operations, driving revenue growth from 23% below target to exceeding budget within 2 years (+5% in the second year).
- Implemented targeted campaigns, improved product selection and revamped the CRM system.
- Initiated internal and external staff incentives leading to a 175% profitability increase in one branch.
- Initiated & introduced staff incentives which improved employee engagement and retention.
- Initiated a government spending programme, including strategic sales plan creation, to drive sales, boosting credibility and brand reputation, leading to repeat business.
National Sales and Marketing Manager at Ajax Cape Town Football Club (2010-01 – 2017-12)
Increased revenue significantly (merchandise by 92% and company overall sales by 350%).
- Initiated merchandise designs and manufacturing for fan store
- Launched a new sales division and secured key partnerships. Managed budgets and staff.
- Developed new sales channels and marketing strategies, with global brand collaboration (Adidas and Huawei).
- Successfully brokered international and national contracts to improve sales and branding.
- Initiated the creation of over 50 new merchandise ranges and marketing collateral to enhance brand awareness, resulting in a 92% increase in sales. Initiated stadium sales 0zar to 152,000zar within 2 years
- Initiated e-commerce improvements, enhancing memberships and driving growth.
- Managed relationships with sponsors, stadium contacts, agency contacts, manufacturing contacts and was the conduit between any potential revenue streams and the football club.
- Managed all club revenue streams including hospitality catering, advertising, suites and sales
- Initiated and managed the production of the game day program including my own advertorial per program
