Programmatic Analyst - Jan 2022 – Present
Reach plc, Glasgow, UK
- Developed strategies to increase revenue; boosting revenue by 12% in 2022.
- Developed dashboards and reports that provided the company with insights into programmatic performance.
- Pro-actively monitored advertiser activity for performance and delivery; developed strategies to increase performance and monetization.
- Provided regular insights to clients detailing performance, campaign optimisations, and new opportunities.
- Analysed operational improvements against KPI’s to measure progress.
- Cooperated with project partners to develop system analysis and new system design based on client specifications.
Business Analyst - Jul 2021 – Dec 2021
Reach plc, London, UK
- Completed in-depth analysis of business processes, boosting Affiliates and Newsletter revenue.
- Conducted business process analysis and identified critical issues and gaps for an established organisational process, prioritising business needs.
- Worked Closely with stakeholders to define key performance indicators (KPI’s) and establish metrics for processes and projects.
- Synthesised current business intelligence data to produce reports and polished presentations, highlighting findings and recommending changes for business improvement.
- Collaborated with cross-functional teams to implement operational improvements and business strategies.
Preschool Teacher - Aug 2019 – Jul 2021
Top of the Class Nursery & Preschool, London, UK
- Planned, implemented, and supervised a licensed preschool program, prioritising documenting children's learning processes and tracking their individual need.
Early Years Practitioner - Sep 2018 – Aug 2019
Montys Nursery and Preschool, London, UK
- Contributed to the creation of a safe, welcoming and inclusive environment for all children.
