Product Marketing Executive
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Experienced marketing professional skilled in crafting innovative digital strategies to enhance online presence and drive conversions. Proficient in content optimization and social media marketing to engage target audiences effectively.
Recently completed the Google Digital Marketing and E-commerce Certificate program that highlights expertise in modern digital marketing and e-commerce practices. Committed to leveraging strategic digital initiatives to optimize online experiences and deliver tangible results.
PRS for Music, London
Proficiently assess customers' requirements through direct interactions, offering expert guidance to on how to optimise their royalty earnings, capitalise on sync opportunities, and navigate intricate copyright disputes. Leverage advanced technological tools including databases, content management systems, and royalty tracking software to streamline data organisation and analysis, ensuring accurate management of copyright assets.
November 2022 - PRESENT
Experienced marketing professional skilled in crafting innovative digital strategies to enhance online presence and drive conversions. Proficient in content creation and optimization to engage target audiences effectively. Recently completed the Google Digital Marketing and E-commerce Certificate program that highlights expertise in modern digital marketing and e-commerce practices. Committed to leveraging strategic digital initiatives to optimize online experiences and deliver tangible results.
Infogrid, London
Prepared and delivered 2-3 compelling proposals daily to bridge the gap between marketing and sales teams, supporting Account Executives in closing high-value deals. Conducted thorough account research methodologies to facilitate deal closure, encompassing comprehensive analysis of prospective companies, examination of current and past solutions utilised, and conducting insightful interviews to understand their preferences, successes, challenges, and pain points, thereby enabling tailored solutions and effective negotiations. Generated valuable insights derived from customer meetings and leveraged them to develop impactful content aimed at facilitating the sales process.
Utilised proposals strategically to propel customers through the sales funnel, implementing account-based sales strategies and tailoring proposals to ideal customer personas for maximum impact.
May 2022 - October 2022
OP Corporate Bank, Tallinn
Cultivated client relationships, onboarded new clients effectively, and provided seamless support for transaction queries. Maintained clear communication with risk and compliance officers, client managers, and legal teams to ensure operational smoothness and compliance adherence. Supervised fund transfers, monitored customer repayments and exposures, and executed settlements while conducting thorough risk management and compliance evaluations.
Directed the creation of detailed documentation processes encompassing loan, lease, and collateral agreements, alongside diligent management of databases.
February 2021 - May 2022
Google Career Certificate in Digital Marketing and E-commerce
Royal Holloway University of London, London — French and Music
September 2015 - July 2019
Bachelor of Arts – French and Music, 2:1.
Dissertation – ‘The black roots of Jungle and Drum and Bass’.
