Flavia Catena
Photographer and writer
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About
I am a freelance photographer and a writer.
Experience
Self employed at Flavia Catena Photography (2014-04 – Present)
Freelance photography business specializing in portrait and lifestyle photography with content creation and digital marketing
- Producing high quality portrait and lifestyle photography
- Maintaining up to date communication verbally and in writing with all stakeholders including clients and collaborators
- Scheduling photoshoot, post editing, and delivering the photos on time
- Keeping the website updated with new contents
- Writing blog posts and newsletters
- Running digital marketing campaigns through social media such as Facebook and Instagram and through Google Ads
- Managing all social media channels - Instagram, Twitter, Facebook, LinkedIn - and associated posts
- Managing my own accounts, invoices, and finances
Social media Assistant Volunteer at Shelter Shop Hampstead (2024-05 – Present)
Managing social media channels and creating engaging content for charity shop
- Manages company social media channels, including Instagram
- Engages in social media presence creation on new and emerging social media platforms
- Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
- Proposes new ideas and concepts for social media content
- Stay updated with industry trends and best practices
Photo-retoucher at Gillman and Soame (2019-10 – 2019-12)
Image retouching and archiving using professional software
- Retouching images using Adobe Photoshop and Lightroom
- Preparing, naming and archiving all images according to specifications
- Collaborating with other team's members within the organisation
- Ensuring that projects were completed by established deadlines
- Sending ordered images to customers via email
Internship at Lickerish Syndication Agency (2016-02 – 2016-04)
Photography research and archive management for syndication agency
- Researching photographs online or through the Agency's archive, following the clients' requests
- Inserting metadata and keywords to the photographs received from the photographers
- Keeping the physical and the digital archive updated
- Emailing and calling the Agency's partners to discuss ideas and projects
- Researching Fashion, lifestyle and celebrity photographers for potential collaborations
Product photographer at Omlet Ltd (2014-09 – 2014-11)
Product photography and editing for e-commerce
- Taking photos of products in a studio environment
- Editing the photographs using Adobe Photoshop CS5
- Uploading the photographs on the Company's website
Internship at Milestone Media Photo-journalistic Agency (2013-03 – 2013-05)
Photo-journalistic work and editorial content for news agency
- Collecting and editing the photos received by the Agency
- Inserting metadata to each photo selected and uploading them to the website through PhotoStation
- Writing and translating articles from English
- Working on photographic editorial projects focused on Italian news and events
Education
Diploma in School of Photographic Reportage and Photo Journalism – OBIETTIVO REPORTER Foundation (2012 – 2013)
Master Degree in Publishing and Journalism – University of Rome Sapienza (2009 – 2011)
Bachelor Degree in Italian Studies – University of Rome Sapienza (2005 – 2008)
