Hasifa Sajjad

im a creative and highly organized Brand & Graphic Designer specializing in the end-to-end development of comprehensive visual identity systems. Proven ability to translate brand concepts into launch-ready commercial assets across print, packaging, digital layout mockups, and multi-channel social media kits. Combines absolute structural precision, strong operational attention to detail, and a clean, cohesive visual aesthetic.

Lead Brand & Graphic Designer at Freelance & Self-Directed (2026-07 – Present)

Conceived and executed fully realized 11-item visual identity bundles for independent commercial and hospitality brand structures.

• Designed primary brand assets including core logomarks, typography guidelines, and structural brand cover page templates.
• Built print-ready physical collateral and corporate mockups, including restaurant menus, retail shopping bags, coffee cups, and storefront signs.
• Formatted high-conversion digital assets including UI website layout mockups and responsive Instagram post/story templates.

Operational Specialist & Customer Representative at Sykes Chemist (2025-03 – 2025-03)

• Managed complex frontend product tracking, physical storefront inventory organization, and precision database maintenance in a fast-paced environment.
• Streamlined operational workflows and maintained strict quality control, directly translating to efficient task management in design execution.
• Built strong interpersonal client relations, handling high-volume daily customer requests with accuracy and a solution-oriented focus.