James Bufton

Digital marketing and social media content creator with over three years of experience supporting music platforms and artist campaigns. Experienced in producing short-form content, coordinating with labels and promotional teams, engaging online communities, and contributing to audience growth from 50,000 to 114,000+ followers. Combines a creative media background with postgraduate marketing study and customer-facing retail experience.

Social Media Content Creator - What Is Dropping Ltd

(2022-01)

• Plan and produce posts, reels and campaign content for music audiences, including work connected with artists such as Baby Keem, Kendrick Lamar and Ken Carson.
• Liaise with record labels and promotional teams to turn campaign briefs into timely, audience-focused social content.
• Engage with followers and support community relationships across the platform.
• Contributed to growing the page from 50,000 to 114,000+ followers — an increase of more than 125%.

Content Creator - Underground Sound Ltd

(2024-01)

• Collaborate with a team to develop content ideas and growth strategies for a UK-focused music page.
• Build relationships with other platforms and social media pages to extend reach and support cross-promotion.
• Create relevant, timely content around emerging artists and UK music culture.

Customer Assistant - Tesco Superstore

(2025-01)

• Deliver friendly customer service across tills and the shop floor in a fast-paced retail environment.
• Replenish and merchandise produce and dairy stock while maintaining availability, presentation and store standards.
• Work flexibly across departments and communicate effectively with colleagues to complete daily priorities.

Postgraduate study - Digital Marketing - UWE Bristol (2025-01 - 2026-01)

BSc (Hons) - Media Production