Head of Studio & Creative Services at Communications International Group (2024-11 – Present)
Lead the in-house design and production studio responsible for delivering work across digital, print and multimedia platforms for publishing, e-learning and events for beauty, pharmacy and pharmaceutical sectors.
- Lead the in-house design and production studio responsible for delivering work across digital, print and multimedia platforms
- Manage studio operations, including workflow coordination, resource allocation and production quality, to ensure efficient delivery aligned with brand standards and commercial objectives
- Provide creative leadership to an in-house team and a freelance network of designers, animators and video producers
- Act as the central point of contact for studio projects, translating strategic briefs into effective creative outputs through structured briefing, art direction and quality control
- Management, workflow optimisation and creative resource planning
- Creative direction and project oversight
- Stakeholder engagement with commercial, marketing and client teams
- Maintaining production quality across high-volume workflow
- Design and project management of the Regent Street headquarters refurbishment
- Creative direction for a staff training application for Boots UK
- Work delivered for major UK pharmacy retailers: Boots UK, Asda, Superdrug, Well Pharmacy, Lloyds Pharmacy and Avicenna Pharmacy
- Work delivered for pharmaceutical companies: Bayer, Church & Dwight, Johnson & Johnson, Kenvue, Procter & Gamble, Perrigo, Reckitt and Viatris
Senior Designer at Freelance (2024-07 – 2024-11)
Delivered brand, digital and print design projects for a range of clients, providing creative direction, brand development and production support.
- Delivered brand, digital and print design projects for a range of clients
- Provided creative direction, brand development and production support
- Clients: LinkedIn, Seviora Capital, Mars Group, Whitewolfe Wines and Unica Capital
Group Communications Manager at Ultima Development Group (2023-01 – 2024-07)
Led brand, marketing and creative communications across the organisation's investment and luxury hospitality portfolio in property development, investment and luxury hospitality sectors.
- Led brand, marketing and creative communications across the organisation's investment and luxury hospitality portfolio
- Worked directly with directors and CEOs to deliver strategic creative projects from concept through to implementation
- Managed the London-based creative team and collaborated with colleagues in Geneva across three brands: Unica Capital, Icona Capital and Ultima Collection
- Development and rollout of the Unica Capital master brand across digital and print communications
- Transition of creative production from external agencies to in-house delivery
- Management of agency briefing, supplier negotiation and creative partner relationships
- Presentation of creative concepts and project updates to investors, fund managers and senior stakeholders
- Spatial and experiential design: premium office environments, luxury residential interiors, CGI art direction and art curation
- Oversight of social media strategy, editorial content and press communications
Marketing & Brand Manager at Reef Group (2017-09 – 2023-01)
Directed brand and marketing delivery across Reef Group's development portfolio, working within the UrbanR in-house studio collaborating with architects, interior designers and landscape architects.
- Directed brand and marketing delivery across Reef Group's development portfolio
- Worked within the UrbanR in-house studio, collaborating closely with architects, interior designers and landscape architects
- Managed graphic designers, freelancers and specialist branding agencies
- Delivery of marketing and brand strategy across 10–15 concurrent property developments
- Development of the Reef Group master brand and multiple development brands
- Oversight of digital platforms, marketing collateral, wayfinding systems and showrooms
- Management of budgets, supplier contracts and production schedules
- Presentation of creative concepts to investors, partners and local authorities
- Ensured consistent brand storytelling and high production standards across all marketing and placemaking outputs
Senior Designer at HSBC Asset Management (2015-01 – 2017-12)
Corporate communications design within a regulated financial environment.
- Corporate communications design within a regulated financial environment
Integrated Designer at Green People (2010-01 – 2015-12)
Integrated marketing campaigns across packaging, digital media and retail communications.
- Integrated marketing campaigns across packaging, digital media and retail communications
Mid-Weight Designer at Westgate Communications (2009-01 – 2010-12)
Design role at Westgate Communications.
Graphic & Web Designer at Lawlor Marketing Ltd (2007-01 – 2009-12)
Graphic and web design.
Digital Media Designer at Charities Aid Foundation (2004-01 – 2007-12)
Digital media design.
