Josh Bassett

Innovative and results-driven Graphic Designer with over three years of experience in graphic and digital design. Proven leadership skills in guiding creative teams to success, coupled with a strong proficiency in Adobe Creative Suite. Adept at managing multiple projects and meeting tight deadlines within fast-paced environments. Passionate about design and committed to delivering high-quality work that aligns with brand identity and enhances customer engagement.

VMI TV - Marketing Executive, March 2024 - Present

• Boosted LinkedIn Engagement: Achieved a 62% increase in LinkedIn engagement within the first month by implementing targeted content strategies and interactive posts.
• Grew Organic Followers: Enhanced the company's LinkedIn presence, increasing organic followers by 26% to a total of 4,225 through consistent brand messaging and engaging content.
• Brand Cohesion: Updated and standardised all company accounts and media to align with the new brand identity, ensuring a cohesive and professional presence across all social media platforms.
• Collaborative Advertising Design: Partnered with company directors to conceptualise and design a high-impact advertisement for Televisual Magazine, enhancing brand visibility.
• Sustainability Showcase: Created an informative and visually appealing Sustainability board to highlight VMI’s Net Zero achievements, effectively communicating the company’s commitment to environmental responsibility.
• Print Media Design: Designed a variety of print media assets, including brochures, flyers, and promotional materials, ensuring all designs met high-quality standards and were aligned with the brand’s aesthetic.

• Supported Product Development: Assisted senior designers in multiple facets of product development, including user interface (UI) design and prototyping, ensuring high-quality, user-friendly outputs.
• Creative Brainstorming and Input: Actively contributed to brainstorming sessions, providing innovative ideas and creative input for feature enhancements, showcasing strong creative thinking abilities.
• User Research and Usability Testing: Conducted comprehensive user research activities and usability testing, gathering valuable insights to inform and improve design decisions, resulting in more intuitive user experiences.
• Cross-Functional Collaboration: Worked closely with cross-functional teams, iterating on designs based on feedback to deliver user-centric solutions, which strengthened my teamwork and communication skills.
• Engagement in Design Processes: Regularly participated in team meetings and workshops, continually enhancing my understanding of design processes and best practices, contributing to overall team success.

Canterbury Christ Church University

BA with Honours - Graphic Design graded 2:1 in 2021