Digital Marketing
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I am a highly motivated and versatile individual with a good attitude and a strong desire for creativity and lifelong learning. I am known for my dependability and strong work ethic, and I thrive in collaborative settings. I appreciate taking the initiative in both team and individual initiatives.
I tackle problems with a solution-focused mindset and strive to go above and beyond expectations. My innate curiosity and zeal for innovation allow me to excel in fast-paced, dynamic environments where new ideas and fresh thinking are valued. I'm approachable, courteous, and eager to develop good connections with coworkers, clients, and consumers.
Design Intern - WhatsPopin.app - Working from home
(2023-01 - 2024-12)
During my placement year at WhatsPopin.app, I worked as a Design Intern, actively contributing to the brand's visual identity and digital marketing output. I had created website designs and promotional images that drew the attention of our target demographic, which was largely Generation Z. I was also in charge of creating compelling content for social media platforms, maintaining consistency in tone, aesthetics, and message throughout campaigns.
Working together with the design and development teams, I gave innovative feedback on website appearance and functionality, therefore improving the user experience. This experience helped me improve my abilities in visual communication, digital content development, and cross-team cooperation in a fast-paced startup setting.
DJ - Self-employed
(2021-01 - 2025-12)
As a self-employed DJ, I have successfully organised and hosted a series of music events that provided a platform for local artists while also showcasing my DJ skills. From curating line-ups and managing event logistics to promoting the shows on social media, I have overseen the full event cycle. These events not only allowed me to develop my performance style and connect with diverse audiences but also strengthened my skills in branding, promotion, and community engagement.
By working closely with local talent, I helped cultivate a creative space that supports emerging artists while building my reputation in the local music scene.
Social Media Manager - Multiple Creative Businesses
(2022-01 - 2025-12)
I've also acquired hands-on experience managing social media accounts for several creative businesses. I handled a KissFm DJ's brand account, where I planned and scheduled compelling material, created promotional visuals, and used platform-specific trends to increase interaction on Instagram and TikTok. I tracked data to improve strategies and ensure steady audience development.
In addition, I helped Nintai London, a fashion group centred on streetwear culture, generate material that was consistent with the brand's visual identity and values. My responsibilities included assisting with campaign launches, styling photos, and selecting postings that highlighted Nintai's theme of honesty and innovation. These experiences improved my grasp of content planning, brand narrative, and audience engagement in both the music and fashion industries.
Bachelor - Digital Marketing with Advertising Communications - Birmingham City University (2021-01 - 2025-12)
A-Levels - Media, Business and Sociology - Park High Sixth Form (2018-01 - 2020-12)
