Marketing, Content Management
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As an industrious, resourceful and compassionate marketing professional, who has proven a record of delivering promised results in creating successful campaigns. The development of marketing with a wealth of experience in using effective communication, attention to detail, defining my target audience, conducting market research, brand/product awareness. Coupled with excellent copy writing and proof-reading skills with a creative mindset, who has the ability to develop striking visuals that convey a strong call to action.
Identify and target new markets and opportunities for growth. Promoting the business and generate leads, writing compelling copy. Monitoring of key performance metrics and ranking to improve social ROI– KPI reporting; lead generation, communicating with stakeholders, developing effective product positioning, messaging for different segments, that articulates the products’ value proposition and clearly defines its USP with its audience.
Highly proficient in the following: ConverKit, SEMrush, HubSpot, Creating Email campaigns, writing compelling newsletters, blogs, case studies, social media platforms: Facebook, (creating Facebook Ads) Instagram, Twitter TikTok and LinkedIn – Post scheduling tools such as Sendible/Hootsuite. – Coupled with experience in SE0, PPC, CRO – Google tools such as Ads and Analysts. - Adobe Creative Cloud Suite: Photoshop - InDesign- Illustrator - Premier Pro and Canva.
