Kimandeep Panesar
Senior Graphic Designer
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About
I’m a passionate and experienced Senior Graphic Designer with a career spanning both traditional print and today’s digital-first landscape. Having started my career in the days of artwork boards, print production, and pre-press, I’ve evolved alongside the industry, embracing new technologies, digital design, UX principles, motion graphics, and AI-powered creative workflows. Throughout my career, I’ve had the privilege of working with organisations ranging from ambitious start-ups and SMEs to globally recognised brands including Microsoft, Lloyds Bank, and Legal & General.
This breadth of experience has enabled me to develop a strategic approach to design—creating work that not only looks exceptional but delivers measurable business impact. My expertise covers brand identity, campaign development, digital and print design, publications, presentations, social content, and marketing communications. I enjoy taking projects from concept through to completion, balancing creativity with commercial objectives while maintaining meticulous attention to detail.
I’m a firm believer that learning never stops. Whether attending industry workshops, exploring emerging AI tools, or keeping pace with evolving design trends, I’m always looking for ways to improve my craft and help businesses communicate more effectively. I’ve also been recognised within the creative industry through award-winning work and invitations to speak about design and creativity, experiences that have strengthened both my technical expertise and my ability to communicate ideas with confidence.
Experience
Freelance Graphic designer and creative lead at Freelance (2010 – Present)
Delivering as Senior Graphic Designer with a proven track record of delivering high-impact creative solutions across print, digital, branding, and marketing communications. Required to translate complex ideas into compelling visual designs that strengthen brand identity, engage audiences, and support business objectives. Adept at leading creative projects from concept through to final production, collaborating with cross-functional teams, managing multiple deadlines, and maintaining exceptional attention to detail.
Proficient in Adobe Creative Suite, brand development, campaign design, typography, layout, art direction, and digital content creation, with a passion for innovation, problem-solving, and delivering work of the highest creative standard.
Creative artworker & graphic designer at Sarum Colourview (2006-01 – 2009-12)
Position: Senior Graphic Designer - Full time. Design and artworking varied from stationery, brochures, web content, leaflets and large format printing. We also had high amount of exhibition work. Working from supplied briefs I would generate design concepts and then follow it through to completion by liaising with clients and adhering to tight deadlines whist enlisting strict proof reading.
Creative artworker at KallKwik (2002-08 – 2006)
Position: Senior Graphic Designer - Full time. Working in a tough artwork, design and print environment alongside a senior and junior designer. Day to day responsibilities involved design of leaflets, stationery, point of sale, advertisements, photo-manipulation, scanning, large format posters/ banners, brochure design, re-touching, updating templates, organising meetings and liaising with clients.
At times artwork can be supplied, giving us the task of checking and amending to ensure it’s correct for print.
Education
BSc (Hons) in Media Technology – London College of Music & Media (1997-09 – 2000-06)
1st. Year of HND in BIT (Business Information Technology) – Brunel University (1995-09 – 1996-06)
A level in Business Studies; Geography – Heston Community School (1993-09 – 1995-06)
9 GCSE passes grade C and above in Maths, Science, English and Art – Cranford Community School (1988-09 – 1993-06)

