BUSINESS OWNER - A TOUCH OF GRACE
(2020-04 - 2025-06)
MEMORIAL RENOVATION.
- Developed and executed marketing strategies resulting in 15% increase in customer engagement within 6 months using cold calling, lead generation, digital marketing and email campaigns.
- Designed and managed branding and marketing initiatives across multiple channels launching a campaign that generated 32 new leads within Q1 within the infancy of business.
- Onboarding, training and continued development of team.
- Overseeing all project phases ensuring a successful delivery within a team of 5.
- Identifying areas of interest to generate warm leads
- Conducting market research to identify areas of improvement or opportunities
- Collaborating with diverse stakeholders to ensure project alignment and success
- Working with public service personnel and local charities to generate community engagement.
- Successfully negotiated contracts and agreements resulting in favourable outcomes.
- Developed and managed budgets, ensuring cost effective resource allocation.
BUSINESS DEVELOPMENT MANAGER - CRITICAL POWER SUPPLIES - FTC
(2020-09 - 2021-03)
Critical Power Supplies is an independent, multi-brand supplier of backup power solutions, helping organisations safeguard critical data and infrastructure against power outages.
- Led initiatives to increase brand visibility and drive new business through multichannel marketing and targeted lead generation campaigns.
- Experienced in business development activities, including cold calling, social prospecting, inbound sales management, and client site visits.
- Managed the full sales lifecycle: from initial client engagement to quoting and invoicing through QuoteWerks, and processing payments via SagePay.
- Liaised with suppliers to negotiate margins, arrange deliveries, and coordinate engineer services, commissioning, and maintenance visits.
- Provided full account management for both new and existing clients, ensuring high levels of service and client retention.
- Supported senior leadership in internal recruitment processes, including CV screening, conducting interviews, and delivering candidate feedback.
TECHNICAL RECRUITMENT CONSULTANT - ADDITION SOLUTIONS
(2018-02 - 2020-07)
REDUNDANCY DUE TO COVID 19. During my tenure, I worked across a diverse range of industries, including the public sector, software development, banking, e-commerce, and the betting industry. I was responsible for driving business growth through proactive outreach and relationship-building efforts, utilizing a variety of marketing and communication strategies.
- Spearheaded business development activities through calls, meetings, and strategic campaigns to promote services and attract new clients.
- Managed client accounts by conducting regular Skype and in-person meetings, analysing requirements, and prioritizing needs to ensure efficient task delegation.
- Consistently exceeded monthly targets, surpassing an annual target of £120,000.
- Followed company processes, particularly within the Public Sector, ensuring compliance with strict guidelines.
- Conducted candidate screening, interviews, and preparation via phone, Skype, and in-person meetings.
- Leveraged social media and other platforms to network, build connections, and source top talent.
- Engaged in field sales and face-to-face meetings with both clients and candidates to strengthen relationships.
- Negotiated salaries, day rates, benefits packages, and tailored client requests to ensure successful placements.
- Collaborated with leading organizations such as Cognizant, JP Morgan, Camelot, Santander, TUI, and more.
- Utilized recruitment tools like LinkedIn Recruiter, Velocity, and SourceBreaker to source candidates and fill roles.
BUSINESS DEVELOPMENT TEAM LEAD - IRS MARKETING
(2015-01 - 2018-01)
CAREER PROGRESSION. IRS Marketing is a B2B marketing agency specializing in building pipelines and promoting emerging, innovative software solutions on behalf of global tech companies.
- Identified and engaged new business prospects, promoting client solutions and enhancing brand visibility.
- Followed up on inbound sales leads, qualifying business requirements and scheduling meetings for inside sales teams.
- Represented major clients including IBM, OpenText, and SAP, delivering compelling pitches to generate interest in new technologies and solutions.
- Compiled and presented detailed client reports through in-depth analysis of data gathered during pre-sales interactions.
- Led a team of junior business development representatives, providing ongoing training, mentorship, and performance feedback.
- Held regular client meetings to update stakeholders on campaign progress, share insights, and recommend optimizations to maximize results.
- Delivered feedback reports to clients, highlighting campaign successes, identifying areas for improvement, and aligning on next steps to drive further engagement.
- Acted as a key liaison between clients and internal teams, ensuring campaign strategies were aligned with client objectives and market demands.
