Kunal Surve

Results-driven Marketing Professional with 4+ years of professional experience, including 2+ years specialising in marketing and social media, and a Master's degree in Advanced Marketing from the University of Liverpool, driving measurable digital growth across travel, media, and retail sectors. Skilled in Paid Ads (Google Ads, Meta Ads), CRM systems, and Meta Business Suite, with hands-on experience in AI-powered content creation (Holo.ai, Zeely), along with video editing and design tools such as CapCut and Canva. Combines creative storytelling with performance marketing and analytics to deliver campaigns that engage audiences and drive real business results.

Content Creator - Rayna Tours - Dubai, United Arab Emirates

(2025-09)

• Grew social media following by 30,000+ (190K → 220K) through high-impact content strategies
• Generated 600,000+ views across social media platforms through engaging video content
• Increased conversion rates by 5% by aligning content with targeted campaigns
• Utilised AI tools (Holo.ai, Zeely) to design banners and creative assets, improving campaign efficiency and output quality
• Collaborated with marketing teams to produce high-performing multimedia campaigns
• Developed and executed structured content calendars, improving consistency and engagement
• Analysed performance metrics to optimise content strategy and audience retention

Retail Assistant - Primark - Liverpool, United Kingdom

(2023-11 - 2025-08)

• Delivered high-quality customer service in a fast-paced retail environment, serving 500+ customers daily while maintaining excellent satisfaction levels
• Maintained optimal stock levels and inventory flow, contributing to a 2% increase in overall store turnover
• Supported team in achieving and exceeding store sales targets
• Optimised visual merchandising, improving product visibility and in-store conversions
• Assisted in inventory management, ensuring stock accuracy and availability

Marketing Intern - Viacom 18 India Pvt Ltd - Colors Cineplex - Mumbai, India

(2022-09 - 2023-09)

• Contributed to 100K+ follower growth across social platforms through targeted campaigns
• Supported YouTube growth strategies contributing to channel expansion towards 1M subscribers
• Executed digital campaigns for film promotions and influencer collaborations that gained 10M views
• Analysed audience data to improve campaign performance and viewer engagement
• Assisted in campaign planning, reporting, and cross-functional coordination through Meltwater application

Sales Advisor - Decathlon India Pvt Ltd - Mumbai, India

(2021-11 - 2022-08)

• Consistently exceeded sales targets through upselling and cross-selling strategies to increase KPI by 7%
• Delivered personalised customer experiences, increasing repeat purchases
• Improved product visibility through creative merchandising techniques
• Maintained accurate inventory and ensured stock availability to avoid discrepancy

Master of Science - Advanced Marketing - University of Liverpool (2023-09 - 2024-12)

Bachelor of Arts - Advertising - Mumbai University (2019-06 - 2022-05)