Leah Fan

BA (Hons) Fashion Communication graduate with various industry experience including PR, social media management, content creation, production and writing based in West London. Passionate about all things creative from copywriting to creative briefs, production and more, eager to work on campaigns within social media (organic & paid) with the skillset grown up until now. Extremely social communicator with particular interest in fashion, music, beauty industries.

Experience across multiple talent, PR, advertising agencies as well as in-house roles. Ready for next chapter that values extensive experience and incorporates everything love about creative in one role. Must be a culture-led and sociable environment, team work really makes the dream work!

Social Media Lead - Gravity Road / TRESemmé - London

• Client Social and campaign manager on client projects, daily content calendar, scheduling & copywriting.
• Content creation, ideation, production and editing using Adobe Creative Suite.
• Briefing strategists, designers, editors and producers on projects and campaigns from client's direction.
• Managing team of creatives from UGC to content creators and daily comms with global client leads.

Brand Ambassador / Content Creator - Adobe Creative Suite - London

• Creating campaigns to target Gen Z students to introduce them to the new software platform 'Adobe Express'.
• Presenting tutorials to lecture halls and studios promoting and advertising the platform.
• Working on locations to create content in relevant environments, editing using CapCut and Adobe Rush for videos.

Content Creator - Fassion| Start-up E-commerce App

• Using trends, algorithms and analytics to curate content for TikToks, Reels, Stories for new independent brands on the app.
• Build an audience from new accounts through consistent posting, scheduling using 'Planoly' & 'Later'.
• Consulting with clients to produce content that speaks of brand identity, copywriting the tone of voice and analysing their audience.

Fashion & Music Writer - New Wave Magazine, Clash, Wonderland, Pause Magazine

• Researching trends in various industries from fashion news, music releases, creative/art projects and talent for interviews & articles.
• Editorial, copywriting and publishing for established magazines while liaising with PR agencies, publicists and editors to collaborate with.
• Using Microsoft, Adobe, Excel and Outlook for communicating and managing multiple projects at one time.

Brand Ambassador / Socials - House of Sunny - Hackney, London

• Styling customers & VIP appointments with seasonal looks using brand using product knowledge to attain sales and online orders building brand loyalty.
• Managing Depop account, sending orders, creating content to post & communicating with customers through various social channels, messages/emails etc to build community.

PR & Showroom Assistant - Zoe Communications - Mayfair, London

• Checking social, print and online coverage daily on Lefty for all clients using Adobe and Microsoft to curate monthly reports.
• Showroom merchandising and sample management using Fashion GPS to log new products and stock.
• Assisting talent manager at physical events & working Front of House to for luxury events and gifting appointments.
• Close client collaboration

BA (Hons) - Fashion Communication - Northumbria University (2020-01 - 2024-01)