LucaBStudios
Graphic Designer & YouTube Thumbnail Conceptualist
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About
20-year-old creative content producer with 4+ years of experience specialising in thumbnail design, content packaging, and YouTube strategy. Expert in visual storytelling, SEO, and data-driven design working with creators, athletes, and brands. Proven track record of developing high-performing thumbnails, short-form content, and video series that drive engagement and audience growth.
Strong work ethic, problem-solving abilities, and commitment to continuous improvement. Long-term goal to transition into branding and apparel design.
Experience
Content Strategy and Production Specialist at Freelance (2024-01 – Present)
Filmed, edited, and produced content with professional footballer Emiliano Marcondes and YouTuber Jack Joseph.
- Filmed, edited, and produced a full YouTube mini-series with professional footballer Emiliano Marcondes
- Created thumbnails, SEO titles, and repurposed content into shorts
- Contributed on-set to filming, concept development, BTS content, and visual direction
- Worked closely with YouTuber Jack Joseph on video planning, thumbnail design, SEO and content optimisation
- Supported with concept sourcing, packaging, and improving content performance
Thumbnail Designer at Freelance (2021-01 – Present)
Designed high-performing thumbnails with focus on data-backed A/B testing, viewer psychology, and retention strategies.
- Designed over 750+ thumbnails throughout career
- Commissioned thumbnails for channels such as Street Panna, LDN Movements, Kieran Brown, Cole Anderson-James, The Wingrove Family, Jack Joseph, and more
- Focused on data-backed A/B testing, viewer psychology, and retention strategies to increase CTR and overall performance
Content Editor and Producer at Freelance (2020-01 – 2021-12)
Started career by editing short-form content for brands and creators, learning pacing and social media engagement strategy.
- Started by editing short-form content for brands and creators, including Football Flick, Into The Garden Room, V.I.C., Bloomsbury Football, MK Fray and more
- Learned pacing, audience retention, and social media engagement strategy
- Transitioned into thumbnail design in 2021, working with John Farnworth
- Developed visual packaging and CTR optimisation skills
Education
A Level in Photography – Exmouth College A Level in Film Studies – Exmouth College A Level in Media Studies – Exmouth College
GCSE in General Education – Exmouth College
