Luke Morley

Motivated and versatile professional with extensive experience in automotive sales, pricing strategy, and customer service. Proven track record in leadership, business development, and hands-on technical maintenance. As co-owner of a mobile catering business, I have successfully managed all aspects of operations, from concept and setup to ongoing sales and maintenance.

I am now seeking a position in automotive management or a practical trade-based role where I can combine commercial expertise with strong problem-solving abilities and leadership skills.

Auction Consignor - Car & Classic

(2026-03)

• Manage vehicle consignments for online classic and specialist car auctions.
• Work closely with clients to present vehicles effectively and maximise sales potential.
• Coordinate listings, customer communication, and auction preparation processes.
• Provide strong customer service and automotive market knowledge throughout the sales journey.

Co-Owner - The Sussex Oven

(2023)

• Founded and co-manage a successful mobile trailer catering business.
• Responsible for full business setup including equipment sourcing, branding, and logistics.
• Oversee trailer maintenance, safety compliance, and mechanical upkeep.
• Manage sales, customer relations, and marketing to ensure continued growth.
• Handle financial management, supplier relations, and event coordination.

LCV Pricing Specialist - Carwow

(2022 - 2025)

• Develop and maintain pricing strategies for light commercial vehicles across multiple brands.
• Work closely with dealerships and manufacturers to optimise sales and margin performance.
• Analyse market data and trends to enhance pricing accuracy and competitiveness.

Sales Executive - BMW Group

(2015 - 2022)

• Consistently achieved top-tier sales performance and customer satisfaction scores.
• Provided expert product knowledge across BMW's vehicle range.
• Supported dealership management with staff training and operational improvements.

Senior Sales Executive - Direct Golf

(2014 - 2015)

• Managed day-to-day retail operations and coached new sales staff.
• Delivered strong sales results through product expertise and excellent customer engagement.

Golf Shop Assistant - Lingfield Park Golf Club

(2011 - 2013)

• Assisted members and guests with equipment sales and bookings.
• Handled stock management and point-of-sale transactions.

East Surrey College (2013)