Mamta Bhuyan

A highly skilled Digital Marketing and Business Development Manager with over 13 years of experience in developing and executing successful digital marketing strategies and business development plans across various industries. Holds a degree in Digital Marketing and an MBA. An open-minded, forward-thinking, and competent individual who thrives in a progressive, purpose-driven organization.

Values hard work, integrity, and loyalty, and is results-driven with a proven track record of success. Enjoys collaborating with high-performing teams to achieve optimal returns. Seeking a challenging role to leverage my skills and experience to drive business growth and deliver exceptional customer experiences.

Achievement

• Developed and implemented the company's digital marketing strategy, resulting in an 800% increase in website traffic and a 300% increase in qualified leads for the sales department.
• Managed a team of 8 digital marketing professionals, providing guidance and support in achieving performance goals.
• Spearheaded the implementation of rebranding and restructuring the digital assets for product marketing and organic social media campaigns, which increased conversion rates by 300%.
• Conducted data analysis and identify trends to optimize marketing strategies and increase ROI.
• Worked closely with the sales team to identify opportunities for growth and increased customer engagement.
• Managed and mentored a digital marketing executive overseeing the company's social media channels, including Facebook, Twitter, and LinkedIn, and increased engagement by 900% through the creation of engaging content and strategic posting schedules ensuring that digital marketing efforts were aligned with overall business goals.
• Stayed up to date with the latest digital marketing trends and opportunities for growth and provided thought leadership within the organization to Identify and establish new business opportunities, expanding the company's presence in the market and growing market share.
• Analysed campaign data and make necessary optimization, resulting in a 600% increase in conversion rates while collaborating with cross-functional teams, including sales and product development.
• Develop and maintain strong relationships with key customers, stakeholders, and partners, negotiating contracts and delivering exceptional customer experiences.
• Led the business operations in Asia, managing a team of 70 channel partners and 2000 accounts across 4 countries.
• Develop and implement successful market entry strategies and effective sales strategies, utilizing customer insights and market analysis resulting in an increase in revenue by 35% year over year.
• Lead and manage a team of 7 sales professionals, providing guidance and support to achieve performance goals while Training and mentoring new sales professionals and channel partners, providing guidance and support to achieve performance goals.
• Identify and establish new business opportunities by conducting market research and analysis to identify new opportunities and expand the company's presence in India and Southeast Asia and grow market share by 70% and achieved revenue of 140 million INR and a pipeline of 500 million INR projects.
• Develop and maintain strong relationships with key customers, partners, distributors, and suppliers to ensure seamless operations and deliver exceptional customer experiences. Managed key accounts and worked closely with clients to provide customized solutions that met their needs.

Masters in digital marketing from Strathclyde university and master's in business administration