Digital Marketing and Design Expert
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I am a textile designer and merchandiser with expertise in creating innovative designs and managing product development. I specialise in trend forecasting, market research, and collaborating with teams to deliver high-quality, cost-effective textile solutions. Currently, I am also pursuing an MSc in Digital Marketing to enhance my skills in consumer engagement and data-driven strategies.
With a background in textile design and merchandising, I have extensive experience developing innovative designs, managing product development, and driving sales growth. I have successfully launched new product lines, reduced production costs, and collaborated with clients and teams to deliver high-quality solutions. Additionally, my expertise in trend forecasting, market research, and Adobe Creative Suite complements my current pursuit of an MSc in Digital Marketing, where I am honing my skills in consumer engagement and data-driven strategies to bridge creativity with business impact.
My most relevant education includes a Bachelor's degree in Textile Designing from the Pakistan Institute of Fashion and Design, where I gained expertise in fabric concepts, pattern-making, and creative design techniques. Currently, I am pursuing an MSc in Digital Marketing at BPP University in Manchester, enhancing my skills in consumer engagement, market research, and data-driven marketing strategies to complement my design background.