Work Experience
1. Analyzed silhouette and design plans, optimizing clothing development for each season.
- As Digital Platform Manager, analyzed consumer data, resulting in a 5%
sales increase and 10,000 more followers.
- Led casual sportswear design, ensuring product appeal and achieving soldout items in the first week.
- Organized trend showcases and introduced products, boosting brand visibility.
- Analyzed marketing plans, differentiating products, achieving an 80%
increase in customer awareness.
1. Designed a best-selling T-shirt inspired by "The Great Gatsby" with a usercentric approach.
- Created diverse T-shirt designs, integrating creative elements and considering user preferences and visual experience. Some designs were successfully applied to jackets.
- Assisted the team in finding suitable manufacturers, ensuring product quality and specifications aligned with user expectations. Increased product development efficiency by 90%.
Women's Wear Designer
July 2015 - July 2017 (2 years 1 month)
Taipei City, Taipei City, Taiwan
1. Oversaw the full garment development process, prioritizing user-centered design.
- Designed intuitive sketches for product lines.
- Introduced a popular turtleneck top with enhanced comfort and visual appeal.
- Analyzed competitors for distinct product experiences.
- Boosted overall sales by 50% with seasonal accessory launches.
- Aided budget planning and optimized processes for better product development efficiency.
Product Coordinator
April 2012 - July 2015 (3 years 4 months)
Taipei City, Taiwan
1. Proposed user-centered fabric trend plans, improving production efficiency.
- Created a rock-themed fabric proposal adopted by Columbia for their 2017
Spring/Summer sports collection.
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- Enhanced Under Armour's lightweight outdoor collection by adding a waterproof, breathable membrane to existing fabrics.
- Led fabric development meetings, resulting in a 2% increase in new customer traffic and 5% overall order growth.
- Drove brand's user experience and sales growth actively.
