Oliver Weston

Sales and customer-focused professional with experience in warm lead qualification, appointment setting and consultative sales across the fitness and financial services sectors. Confident building rapport quickly, understanding customer goals, asking effective discovery questions and guiding prospects towards suitable solutions. Experienced working to activity and booking targets, managing follow-ups and CRM pipelines, with a Level 3 Personal Training qualification and hands-on fitness industry experience.

Appointment Setter / Sales Representative - Pro Fitness Academy

• Handle warm inbound leads interested in personal training qualifications, using discovery questions to understand goals, circumstances and motivation.
• Discuss course options, qualification routes and payment plans, helping prospects identify the most appropriate solution.
• Build rapport quickly, clarify concerns and handle uncertainty before progressing suitable prospects through the sales process.
• Qualify prospects and book consultations with senior advisors while working towards daily and weekly activity and appointment targets.
• Manage structured phone and text follow-up, maintain accurate CRM records and move prospects through Pipedrive pipeline stages.

Personal Trainer - PureGym

• Deliver tailored 1-to-1 and small-group training while building strong client relationships that support long-term engagement and retention.
• Use consultative questioning to understand goals, recommend suitable training approaches and communicate solutions clearly.
• Bring first-hand understanding of fitness customers, their motivations, barriers and expectations when discussing suitable services.

Appointment Setter - Alinea Capital Ltd

• Contacted prospective clients to introduce financial services, qualify interest and schedule suitable appointments for senior advisors.
• Consistently met activity and booking targets in a performance-driven environment, building rapport quickly through professional communication and effective questioning.
• Maintained organised follow-up activity and clear prospect notes to support a reliable handover into the advisor sales process.

Accountant - Grenfell James

• Managed reconciliations, accounts payable/receivable, invoicing and payment follow-up while maintaining accurate financial records and professional client communication.

Customer Service Assistant - Argos

• Provided attentive customer service, responded to enquiries, shared product information and processed orders efficiently.

Level 3 Personal Trainer

AAT Level 3

A-Levels - PE, Psychology & Business Studies