Olli Gregory

Senior operations leader. Specialising in multi site management, business growth and transformation. Has led teams of up to 500 individuals across large formats and multiple sites nationally across some of the UK’s most complex and commercially demanding sites.

Project management leading large rollout and new concepts with consistent change management and disruption. Proven track record of turning around underperformance, reducing loss, growing a business, improving colleague engagement whilst managing day to day operations and a large P&L.

Head of Reatil/National Retail Operations Manager at We Buy Any Car United Kingdom (2026-03 – Present)

• Head hunted by Webuyanycar to take on a newly developed role of Head of Retail/National Retail Operations Manager to succeed the retail director after 12 months.
• Full accountability for retail performance across all 550 branches across UK. Also leading various retail improvement projects including property, technology and re-structure of leadership teams.
• Managing 26 regions through Regional Managers. Overall retail conversion performance stepping on 2% in first 3 months in role. 26 new sites identified to open in winter 2026. Re-location of 83 current sites to more visibile and present locations..

Regional Manager at Dunelm (2025-09 – 2026-03)

• Joined Dunelm as a Store manager designate to learn the business and widen my retail knowledge in a solely home furnishings based retailer before taking on a Regional Manager role. Excelled through training period and store placement and led the London region from October to March.
• Leading 26 sites across central and greater London. 26 Store managers with a weekly turnover of £6,000,000. Accountable for people development, HR, health and safety, business growth and full London operation.

Career Break for international travel for IVF Treatment (2025-03 – 2025-09)

Regional Manager New Express rollout at Asda (2025-01 – 2025-03)

• Appointed to lead 36 convenience new express sites in various fases of pre-store opening, transitions from other company’s after site purchase and opening of new sites and day to day operations.
• Weekly turnover £2.1 million. Accountable for all store development and operations.

General Store Manager at Asda (2019-11 – 2025-01)

• Led seven high-turnover stores (£230k–£1.5m/week) with teams of up to 500, holding full accountability for commercial delivery, legal compliance, colleague engagement, and online fulfilment across fast-paced and complex environments.
• Turned around underperformance at Ipswich, Beckton and Isle of Dogs, achieving all-green KPIs within 3 months and delivering Beckton’s first shrink credit in 5 years (£35k), alongside an £80k/week uplift in online sales.
• Awarded Store of the Year at South Woodham Ferrers after expanding van capacity (+£75k/week), promoting 3 future leaders, and hosting divisional training visits as a model site.
• Drove £2.7m in sales uplift across Didcot and South Harrow by embedding simplification trials, leading new tech pilots, and increasing colleague engagement to 90% — the most improved score in the estate.

Divisional Online Implementation Manager at Asda (2018-09 – 2019-10)

• Delivered 7 new online operations across 230 stores, adding £700k in weekly sales and 5% more delivery capacity to the online estate; completed the year £600k under a £12m capex budget
• Created a national capacity planning tool still used across 400 stores, highlighting space constraints and enabling targeted postcode shifts, and resolved critical over-capacity issues in London and Birmingham
• Led a £1.7m infrastructure overhaul at Asda Basildon Eastgate, doubling van capacity from 9 to 18, creating 100 new jobs, and securing council approval with no disruption to trading

Online Development Manager - London Home Shopping Centre at Asda (2017-11 – 2018-09)

• Delivered a large-scale migration from 24 store-based operations to 3 automated fulfilment centres using a new hub-and-spoke model, increasing picking efficiency by 50%
• Introduced a passive cooling system that removed the need for van refrigeration, increasing payload and delivery capacity, now scaled across Asda’s NI logistics
• Recognised by Asda’s SVP of Online for enabling an extra 700 orders over Christmas through the rapid procurement of 80 vans and the recruitment of 220 delivery drivers in four weeks

Various Management Roles at Asda (2008-10 – 2017-11)

• Progressed from Customer Assistant to Senior Manager within one of the UK’s most high-profile Asda stores, Watford, a 150,000 sq ft supercentre trading up to £1.7m per week. Gained broad operational experience across e-commerce, nights, replenishment and warehouse.
• Final roles included:
• E-commerce Trading Manager: Led 120 colleagues in high-volume stores (£170k/week online), supported regional training
• Night Trading Manager: Senior leader for overnight replenishment and stock in a 24-hour flagship site
• Section Manager & Section Leader: Managed teams across key functions, including home shopping, warehouse and ambient

A-Levels; AS Level in Sociology, French, Politics; German – Verulam School, St Albans (2003-09 – 2010-07)