Non-Executive Director
Send a job offer directly to this candidate
A commercially focused global executive with more than 30 years' experience leading transformation, growth and operational performance across multinational technology, healthcare and logistics organisations, including Google, Microsoft, GE, Philips and FedEx. Has held senior leadership roles across EMEA, Africa and emerging markets, managing multi-billion-dollar P&Ls, large-scale commercial organisations and complex regional operations spanning more than 100 countries. An accomplished board and governance contributor, combining deep expertise in commercial strategy, AI-driven business transformation, marketing and operational restructuring with a strong track record of scaling organisations, restoring growth and improving performance in complex international environments.
Known for his strategic insight, commercial acumen and collaborative leadership style, particularly effective in supporting organisations through periods of growth, transformation and market disruption.
Chief Revenue Officer, Middle East, North Africa & Turkey at Google (2026-01 – Present)
Provides commercial leadership for Google Cloud across 25 countries, supporting AI-driven business transformation, strategic growth and operational alignment across emerging and high-growth markets. Oversees regional revenue performance, customer success and cross-functional execution within a highly complex technology environment.
Chief Operating Officer, Africa at Microsoft (2024-01 – 2025-12)
Led commercial operations across 49 countries and a multi-billion-dollar regional business, driving organisational restructuring, operational recovery and strategic growth execution. Partnered with regional leadership to restore performance, strengthen governance discipline and improve long-term operational sustainability across the African business.
Commercial Operations Director, Central Europe, Middle East & Africa at Microsoft (2021-01 – 2025-12)
Directed regional commercial operations across a $11bn+ business covering more than 100 countries, leading strategic planning, organisational integration and performance optimisation initiatives. Played a key role in regional operating model redesign, resource alignment and enterprise-wide transformation programmes.
Chief Marketing Officer, Middle East & Africa at Microsoft (2017-01 – 2021-12)
Led marketing transformation for a multi-billion-dollar regional business, overseeing large-scale customer engagement, brand strategy and strategic partnership initiatives across 79 countries. Supported regional growth through modernisation of commercial marketing operations and stakeholder engagement with governments, education institutions and strategic partners.
Chief Marketing Officer, Emerging Markets at General Electric (GE Healthcare) (2011-01 – 2017-12)
Held a series of progressively senior leadership roles culminating in responsibility for marketing and commercial development across emerging markets within a fast-growth healthcare business. Worked closely with regional leadership teams to support expansion, strategic partnerships and long-term market development across diverse international territories.
Area Chief Marketing Officer, Middle East & Africa at Royal Philips Electronics (2008-01 – 2011-12)
Led regional marketing and communications strategy across 14 countries, supporting business growth, organisational development and market repositioning initiatives. Delivered integrated strategic programmes to strengthen commercial performance and enhance regional brand leadership.
Vice Chair of the Board and Chair of Governance Committee at Dubai College (2012-01 – Present)
Provides governance oversight and strategic guidance to one of the region's leading educational institutions, supporting board effectiveness, policy development, organisational stewardship and long-term institutional strategy.
Board Member at Middle East Marketing Society (2019-01 – 2023-12)
Contributes strategic insight on marketing transformation, digital innovation and leadership development across the regional business community, supporting industry advancement and executive collaboration initiatives.
Advisory Board Member at WAX.IO (2020-01 – 2023-12)
Advises on commercial growth strategy, market positioning and emerging technology adoption, bringing enterprise-scale leadership experience to support innovation and business scalability within the blockchain sector.
Charter Member at TiE Global (2021-01 – Present)
Supports entrepreneurship, innovation and leadership development through engagement with founders, growth-stage businesses and the broader international entrepreneurial ecosystem.
Member at AmCham Dubai (2025-01 – Present)
Active participant in the regional business and policy community, contributing to cross-border commercial dialogue, leadership networking and engagement between multinational organisations and regional stakeholders.
