Richard Parker

A creative, agile, and innovative consumer insight strategist and senior manager with over 20 years' experience in consumer trends identification and interpretation across FMCG. Extensive project and team leadership experience. Has a strong interest in coaching and developing talent, particularly in fostering the creative analytical abilities of others.

Principal Commercial Analyst, Consumer at GlobalData plc (2025-01 – Present)

A dual role combining active analysis with direct relationship building between clients and Research & Analysis team.

• Lead analyst contact for Americas accounts in Consumer. My role requires me to build a picture of clients' strategic priorities and informational needs, driving improved service quality and client retention/upsell opportunities
• Author of syndicated "hot topic" insight content informed by client priorities and feedback, as well as long-form "industry insight" content. Regularly leading client executive briefings on the above
• Consumer's geopolitics specialist, drawing on academic background and interests to act as primary author and advocate of analysis tracking geopolitical developments and their impact on consumer industries
• Member of three-person senior decision-making working group designing GlobalData Consumer's Competitive Intelligence offering, a key strategic product development initiative in 2026

Principal Consumer Insight Analyst at GlobalData plc (2015-09 – 2024-12)

Senior insight team member, operating on an FMCG cross-sector basis, authoring report and presentational content.

• Responsibility within a matrix structure for line and project management of multiple junior team members, reviewing work and guiding individual development
• Provided senior analytical and managerial guidance for Consumer Consulting projects for multiple strategic clients, contributing to successful delivery and strengthening of related client relationships

Principal Analyst, Innovation Insight at Datamonitor/Informa plc (2013-09 – 2015-09)

Content owner focused on analysis of standout examples of FMCG product innovation.

• Designed and led on-site coaching to upskill analyst teams in Manchester, London, and Hyderabad, India
• Active role as Manchester-based trainer for Informa's Training Academy

Lead Analyst, Market Data Analytics at Datamonitor/Informa plc (2011-12 – 2013-09)

Head of the Market Assessment team, responsible for Datamonitor's FMCG Market Data Analytics database and other related market data-focused products.

• Established an 18-strong, Manchester-based team to onshore and restructure the market analysis stream. Directed research priorities and outputs, strategic product development, working with key stakeholders across the wider business (analysis, sales, marketing, IT development etc.), driving content planning, and identification and championing of new market insight-focused products
• Client-facing responsibilities included providing Market Assessment input to new business and renewal pitches, and guiding the client support process for the product

Senior Analyst at Datamonitor plc/Informa plc (2008-01 – 2012-12)

Analyst, Consumer Insight at Datamonitor plc/Informa plc (2006-01 – 2008-12)

Analyst, Market Data at Datamonitor plc/Informa plc (2004-01 – 2006-12)

Research Editor at Datamonitor plc/Informa plc (2002-01 – 2004-12)

Technical Clerk at Rolls-Royce (2000-01 – 2001-12)

Administrator at Rolls-Royce (1998-01 – 1999-12)

MA in Intelligence and International Relations – University of Salford (1999-01 – 2000-12)

BA (Hons) in American Studies – University of Sheffield (1994-01 – 1998-12)

Education Abroad Program in American Studies – University of California, San Diego (1996-01 – 1997-12)