CTO | Solutions Architect / Technical Architect
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Chief Technology Officer (CTO)
Strategic technology leader overseeing entire tech strategy, large teams, and innovation across the company.
Solutions Architect / Technical Architect
Designs overarching system solutions, integrates diverse technologies, and ensures scalability, security, and performance.
Head of DevOps / DevOps Manager
Establishes continuous integration, deployment pipelines, and infrastructure automation for efficient, secure, and reliable software delivery.
Lead Magento Developer / Lead Full Stack Developer
Oversees development teams and architects large-scale e-commerce solutions, especially on Magento and Laravel.
Senior Developer (Magento/PHP/Laravel)
Writes and optimises code, manages integrations, and implements best practices in performance and security.
E-commerce Project Manager
Plans and coordinates e-commerce initiatives, marketing campaigns, and multi-channel integrations with accountability for timely delivery and ROI.
DevOps Engineer
Implements and maintains automation, CI/CD pipelines, and cloud infrastructure, ensuring stability and scalability.
Backend Developer
Focuses on server-side logic, API development, database integrations, and system performance tuning.
Systems Administrator / Infrastructure Specialist
Manages servers, networks, security patches, backups, and overall system uptime.
o Engineered robust workflows for order management, inventory synchronisation, and data security.
o Oversaw cross-functional teams (developers, product managers, marketing) to ensure seamless deployment and rapid time-to-market.
o Deployed machine learning modules for targeted promotions and personalised user experiences.
o Developed cross-platform marketing solutions (social media, email campaigns) with integrated analytics.
o Introduced best practices for ongoing system auditing, incident response, and DevSecOps alignment.
o Print Products Platform: End-to-end integration with external print APIs, ensuring real-time updates, cost efficiency, and full life-cycle management.
o Operational Excellence: Collaborated with leadership to define KPIs, track project milestones, and maintain budgets.
o Architected backend services for large-scale concurrency, ensuring minimal downtime and robust infrastructure for gaming events.
o Integrated AI-driven analytics to profile player performance, enabling targeted marketing campaigns.
o Oversaw cross-platform marketing, including SEO, influencer collaborations, and paid ad strategies which are due to launch in 2025.
o Maintained end-to-end security, encompassing payment gateways, customer data protection, and continuous monitoring.
o Implemented scalable container-based architectures using Docker, Kubernetes, and AWS services.
o Delivered a 99.99% uptime rate through proactive monitoring and swift incident resolution.
o Agile Project Management: Drove iterative development with distributed teams, aligning technical outputs with evolving business needs.
o Innovation & Scalability: Integrated advanced caching (Redis, Varnish) to handle peak loads seamlessly, ensuring a frictionless gaming platform.
o Integrated three Clapham pharmacies (on-premises stock) with eBay, Amazon, OnBuy, and Magento, streamlining dispatch and inventory in real-time via custom Magento APIs.
o Drove marketing initiatives, including on-page SEO, PPC ad campaigns, and advanced retargeting through data-driven insights.
o Ensured security hardening with encryption, firewalls, two-factor authentication for Magento admin, and continuous patch management.
o Provided end-user support, diagnosing issues, and implementing solutions quickly and efficiently.
o Magento Certified Developer (in progress or completed, if applicable)
o Oversaw a 30+ person team, bridging technical and business requirements, ensuring timely delivery.
o Created custom plugins for stock, dispatch, and marketing automation, streamlining operations and growing online sales.
o Implemented advanced analytics and AI for real-time insights, marketing personalisation, and stronger player engagement.
o Introduced cross-platform campaigns (social media, email, affiliate programmes) under a unified analytics framework.
Achieved strong A-Level results in core STEM subjects—Chemistry (A), Physics (A), Biology (B), and Mathematics (A)—and an excellent set of GCSE grades, including A* in Chemistry and Physics, multiple As, and distinctions in ICT and Physical Education.
