Ruth Purdy

MA, BA

Highworth, SwindonMember since October 23, 2025

Navigating complex structures and relationshipsAnalytical thinkingCollaborative working styleProcess mapping

About

Dynamic and experienced professional with excellent skills in communication, stakeholder management and engagement at the interface between business and technology teams. Over twenty years' experience in supporting digital and technology transformation in global publishing and heritage sector companies though change management processes, requirement workshops, translating business needs into actionable requirements, with a measured but calm approach to engaging with stakeholders across the business.

Experience

Business Analyst - UKSBS

(2026-02)

Rapidly establish excellent working relationships with all stakeholders and apply pragmatic problem-solving skills to support delivery within schedule.
Lead on developing requirements and associated documentation for in-flight projects, building out stories in JIRA and participating effectively in Agile ceremonies.

Project Analyst - Taylor & Francis Ltd

(2022-11 - 2025-09)

Successfully developed trusted relationships with senior business stakeholders to unblock requirements approval to enable delivery of in-year revenue protection data project MVP to tight deadline.
Drove creation of processes with cross-functional teams to integrate development and delivery pipeline for AI-enabled products.
Proactive in negotiating satisfactory solutions with business stakeholders and development teams to develop and implement roadmap for AI-enabled file remediation to comply with accessibility requirements and enhance revenue opportunities.
Worked with Innovation and AI team directors to establish team's adherence to in-company Agile standards using Lean principles to support adoption and development, including acting as Scrum Master.
Built positive engagement from senior stakeholders to collaborate in the development of process maps which supported co-operation and adoption by the commercial teams.

Senior Business Analyst - Taylor & Francis Ltd

(2019-07 - 2022-11)

Drove development and process improvement and integration for an acquired Open Research platform publisher (until Nov 2022).
Managed integration of order and billing processes with finance teams during the acquisition project (Jan 2020 – November 2020).
Orchestrated business analysis initiatives to modernise production systems and optimise order to cash and royalty processes.
Fostered critical internal relationships necessary for effective project execution and support of a team of business analysts.
Strengthened relationships with stakeholders to ensure project alignment with business goals.

Contract Project Manager/BA - The English Heritage Trust

(2017-05 - 2019-06)

Led Waterfall/Agile Project Management for CMS re-platforming to Cloud infrastructure, digital call centre enhancement and learning platform implementation.
Collaborated with senior leaders and technical teams to develop requirements for cloud-based ticket purchase system and resolve CRM and ecommerce integration challenges.

Contract Project Manager - The National Trust

(2016-10 - 2017-05)

Managing the schedule, budget, stakeholders and team for delivery of web applications supporting donations.
Contract and manage data migration to 3rd party software and co-ordinate E2E testing of integration of 3rd party software.
Manage transition to BAU for technical teams and ensure knowledge transfer.
Change management for 200 end-users and ensure ongoing support arrangements.

Business Analyst and project management roles - various Employers

(1993 - 2016)