Salma Aref

Multicultural by experience, I currently live in the UK, was raised in Saudi Arabia, and I'm a proud Egyptian. My education in a French school gave me a deep appreciation for French language and culture. This diverse background has shaped my identity and given me a global mindset, strong adaptability, and the ability to connect with people from around the world.

Having traveled to over 12 countries, I'm passionate about exploring new places and embracing different cultures. I am currently Marketing BSc student at the University of Bristol with a strong interest in branding, consumer behaviour, and digital strategy. Looking to apply my marketing knowledge in a practical setting and gain hands-on experience while I study.

Marketing & Social Media - Egyptian Society (University of Bristol) - Bristol, United Kingdom

(2025-01)

• Developed and executed content strategies, increasing engagement and visibility for society events.
• Strengthened communication and branding skills by promoting initiatives to a wide student audience across campus.

Marketing & Social Media - The Arab Run club (University of Bristol) - Bristol, United Kingdom

(2025-01)

• Led the club's marketing and social media efforts, creating engaging content and building a consistent visual identity to attract new members and boost community involvement.

Internship - Danone - Saudi Arabia

(2025-07 - 2025-07)

• Assisted with marketing campaigns and content creation across digital platforms.
• Helped analyse consumer behaviour to improve engagement and campaign performance.
• Worked with the team on day-to-day marketing tasks and project execution.

Baccalaureate - Ecole Francaise Internationale de Djeddah (EFID) (2024-06)

BSc - Marketing - University of Bristol (2024-09)