Shelly Campbell

I am a resilient, highly adaptable professional with an unconventional career history that has allowed me to shape a broad, multi-disciplined skillset and a strategic, big-picture mindset. Known for my creativity, problem-solving, and ability to think outside of the status quo, I efficiently manage multiple complex priorities with confidence, agility, and exceptional organisation. I thrive in fast-paced, high-pressure environments where no two days are the same - working autonomously to deliver projects from conception to completion whilst remaining considerate about long-term impacts to both the business and the people affected by decisions.

Owner at SC:VA (2026-04 – Present)

• I work with clients to provide reliable, efficient and action-led Virtual Assistant services

Management Development Coordinator / Executive Assistant at RELX (Corporate HR) (2023-01 – 2026-02)

• Providing pro-active, meticulous, and efficient administrative support to the Head of Executive Management, Head of Talent & Capability and the HR Talent & Capability Team
• Working with the top 125 executives (from a 40,000 strong organisation) for their 360-style development plans - collating referee feedback into concise, professional, diplomatic synopses of strengths and areas for development
• Divisional Project Lead for a collaborative, company-wide wellness-based initiative designed to boost employee productivity and person-focused retention
• Strategic planning to ensure team objectives are met
• Database management and maintenance

PA to City Solicitor & Monitoring Officer at Birmingham City Council (2022-07 – 2022-12)

6-month contract

• Providing meticulous administration support and diary management in a high-pressure environment reliant on efficiency and quick turnaround times
• Forging and maintaining successful relationships with Directors, Stakeholders and Elected Members of Birmingham City Council and their support team

Creative Project Manager & Virtual Assistant at Nebula Productions (2022-02 – 2022-06)

6-month contract

• Providing all-round support for an artist with an ADHD diagnosis during touring and festival season, including 'Body Doubling' to create a safe space free from distractions
• Managing tour dates and recording / studio time
• Social media campaigns, launching a re-brand and providing artistic direction for promotional items, video aesthetic, and merchandise

Personal & Marketing Department Assistant at Dignity Funerals (2018-09 – 2022-01)

• Providing high-level support for the Commercial Director and Marketing Director
• Executive reporting, data analysis, and board presentations
• Management of an £11m annual budget with associated financial administration

Operations Coordinator and Personal Assistant at GPP (2017-02 – 2018-08)

• Personal Assistant to the CEO and Director
• Project management and co-ordination of operational activities including CRM and database management, and the implementation of GDPR processes
• Copywriting, website maintenance and managing a company re-brand and associated promotional activities

Office / Account Manager at Creative Insight (2015 – 2017)

Office Coordinator at William Marston Ltd (2012 – 2015)

Exhibitor Marketing Coordinator at Melville / GES (2010 – 2012)

Chef de Partie / Pastry Chef at Opus / Radisson Blu Hotel / Hotel du Vin (2008 – 2010)

Chalet Host & Manager – Winter Seasons at First Choice (2007 – 2008)

Holiday Rep – Summer Season at First Choice (2007 – 2007)

Retail Assistant & Bar Supervisor at Selfridges / The Rainbow Venues / Indi Bar (2003 – 2007)

BA (Hons) in Graphic Design – University of Derby (2002 – 2005)