Sian Barnett

Lead and mentor A&R team, driving performance, KPI's and commercial objectives Identify emerging artists, trends and market opportunities to inform strategy Build relationships with labels, management teams and industry partners

Senior A&R Manager - Decent Music PR

(2023-01)

• Lead and mentor A&R team, driving performance, KPI's and commercial objectives
• Identify emerging artists, trends and market opportunities to inform strategy
• Build relationships with labels, management teams and industry partners
• Drive business development through client acquisition and PR service innovation
• Manage Hubspot CRM, chartmetric, pipeline reporting and workflow optimisation
• Collaborate on music PR Campaigns and strategic solutions

Assistant/Communications Manager - Vittoria Wharf Studios

(2022-01 - 2023-12)

• Developed and executed communication strategies to enhance venue visibility and brand perception.
• Created content and managed social media marketing aligned with events and business objectives.
• Collaborated with event organisers to promote activities and maximise audience engagement.
• Managed media relations, public enquiries, and stakeholder communications.

Global Innovations & Sustainability Manager/Business Development - BVH Services/Beyond Retro

(2022-08 - 2023-07)

• Led Global Partnerships, brand collaboration for large-scale textile re-manufacturing and circular fashion solutions
• Developed go-to-market strategies, customer portfolios, and tailored commercial solutions
• Managed client relationships, negotiations and long sales-cycle agreements with brands worldwide
• Created compelling proposals and communications in collaboration with project and design teams
• Represented BVH and Beyond Retro at client meetings, conferences and industry events
• Supported the development of BVH thought leadership, services, products, marketing materials and offerings; adapt them to the regional needs in coordination with the marketing team

Sustainable Fashion Pricing Manager - Beyond Retro

(2018-01 - 2022-12)

• Managing a team and leading by example to maintain output
• Monitor pricing accuracy
• Supporting e-commerce production of items to be sold on the website
• Providing training and coaching across the stores using guides and real-time observations.
• Updating daily and weekly reports and trend decks
• Managing pricing KPIs.
• Reporting regularly to the Product Department

Bachelor degree - vocal performance and production - ACM University, Guildford (2013-09 - 2015-05)

Performing Musician Level 3 - Vocals - Access To Music College, Lincoln (2011-09 - 2013-06)

GCSE - Priory City Of Lincoln Academy (2006-09 - 2011-06)