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Simon Phillips

Simon Phillips

Copywriting, Social Media & Content Strategy for Businesses with Something Worth Saying

Talent
BournemouthMember since April 23, 2026
Copywriting and content strategySocial media planning and content creationEditorial leadership and content planningWebsite, blog and email copyBrand messaging and tone of voiceCampaign and launch contentAudience growth and engagementThought leadership and executive profilingTeam leadership and editorial managementContent performance analysisCanvaHootsuiteAdobeMailchimpZohoPhotoshop
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Copywriting and content strategySocial media planning and content creationEditorial leadership and content planningWebsite, blog and email copyBrand messaging and tone of voice

About

Content, copy and communications specialist with a background in senior editorial leadership and more than 17 years running an independent consultancy. I help businesses communicate more clearly through social media, copywriting and practical content strategy, with experience spanning local businesses, specialist firms and technical B2B businesses. My background includes senior publishing roles leading teams, launching titles and shaping content strategy across print and digital platforms.

More recently, my work has focused on helping clients improve their messaging, strengthen their online presence and turn expertise into clearer, more useful marketing.

Experience

Owner & Director at Just Social Media (2008-01 – Present)

Independent content, copywriting and communications consultancy, developed alongside employed editorial roles and later expanded into long-term client support across B2B and B2C sectors.

  • Social media planning and content creation
  • Website, blog and email copywriting
  • Case studies, campaign content and launch messaging
  • Tone of voice development and content refinement
  • Content support for specialist, technical and local businesses
  • Supported clients across sectors including engineering, technology, legal, retail and local businesses
  • Improved engagement, visibility and lead generation through clearer messaging, content planning and channel management
  • Advised founders and senior stakeholders on brand positioning, messaging and online presence
  • Developed content across LinkedIn, websites, email marketing, PR and campaign activity

Editor at Uncooked Media (2007-12 – 2011-01)

Editorial role on a specialist print magazine, covering content planning, commissioning, writing and production, alongside the early development of independent consultancy.

  • Content planning, commissioning, writing and production
  • Helped grow circulation and strengthen the title's commercial performance in a competitive market

Editor-in-Chief at Imagine Publishing (2005-07 – 2007-12)

Led editorial strategy, team management and commercial alignment across a portfolio of print and digital titles.

  • Increased sales and readership through repositioning, audience-focused content planning and close collaboration with commercial teams
  • Launched three market-leading games magazines
  • Contributed to wider product development and business growth

Group Editor at Highbury Entertainment (1997-11 – 2005-06)

Senior editorial leader responsible for launching titles, building teams and shaping long-term content strategy.

  • Managed up to 20 staff
  • Launched three market-leading magazines
  • Contributed to wider product and marketing strategy
  • One title won two industry awards for editorial excellence

Education

BA (Hons) in Drama – University of Exeter A Levels in English Literature & Language, Theatre Studies, History – Bodmin College, Cornwall

Skills

Copywriting

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