Βασιλική Χήτου

Passionate and versatile interior designer with a love for transforming spaces into inspiring environments. With a keen eye for detail and a commitment to functionality, I thrive on creating designs that not only meet clients' needs but exceed their expectations. Proficient in advanced 3D modeling using Sketchup, I bring concepts to life with realistic visualizations, empowering clients to envision their dream spaces before construction begins.

As a freelancer, I offer consulting services tailored to individual preferences, staying updated on the latest trends to deliver personalized decoration proposals that resonate with clients and captivate audiences. My dedication to space analysis, design planning, and trend-driven creativity ensures every project is a unique reflection of client aspirations and contemporary style.

Interior Designer at Freelance (2020-01 – Present)

• Space Analysis and Design Planning: Conduct comprehensive space analysis and mapping to understand clients' needs and optimize the functionality of the given space. Utilize design principles to create layouts that enhance flow, aesthetics, and usability, ensuring each project is tailored to meet the unique requirements of commercial spaces, shops, and residences.
• Advanced 3D Modeling: Employ cutting-edge 3D modeling tools to bring design concepts to life, providing clients with realistic visualizations of their transformed spaces. Showcase design elements, color schemes, and furniture placements in a virtual environment, allowing clients to visualize the final outcome and make informed decisions before the physical transformation begins.
• Trend-Driven Decoration Proposals: Stay abreast of the latest fashion and design trends, integrating them into creative and personalized decoration proposals. Collaborate closely with clients to understand their preferences and aspirations, translating these insights into bespoke design solutions. Deliver inspiring and on-trend environments that not only meet functional needs but also reflect contemporary styles, creating spaces that resonate with clients and captivate their target audience.

Interior Designer & Visual Merchandising at IKEA (2024-02 – Present)

• Innovative Interior Design Solutions at IKEA: Spearhead creative interior design initiatives within IKEA, leveraging expertise in space optimization and customer-centric approaches. Develop aesthetically pleasing and functional layouts for IKEA stores, ensuring seamless integration of products and enhancing customer experience.
• Visual Merchandising Excellence: Drive visual merchandising strategies to showcase IKEA products in compelling and captivating ways. Collaborate with cross-functional teams to design visually engaging displays that highlight product features and inspire customer interaction.

Visual Merchandiser at H&M Hennes & Mauritz (2011-08 – 2024-02)

• Global Visual Merchandising Leadership and Strategy Implementation: Led global visual merchandising strategies at H&M, overseeing store openings and training initiatives worldwide. Collaborated with cross-functional teams to ensure consistent brand image and standards, fostering strong stakeholder relationships for brand success.
• Strategic Oversight and Financial Management: Directed global visual merchandising strategies aligned with H&M's business objectives, optimizing ROI through cost-effective solutions. Managed budgets effectively while maintaining brand integrity, contributing to increased sales and profitability across H&M stores globally.

Department Manager at Inditex (2009-02 – 2011-08)

• Team Leadership and Operational Excellence: Managed department associates at Inditex, fostering a positive work environment through effective leadership and ongoing training. Oversaw inventory management and merchandising operations, ensuring alignment with Zara's standards and driving sales through strategic product presentation.
• Customer-Centric Approach and Service Excellence: Prioritized customer satisfaction at Inditex by coaching staff in exceptional service practices. Addressed inquiries and feedback promptly, collaborating with sales teams to exceed customer expectations and foster repeat business.

Interior Design – IEK DELTA (2008 – 2011)