Arlin Reyes

End-to-end UX/UI Designer with experience in user research, information architecture, wireframing, and high-fidelity prototyping. I integrate AI tools (Claude, ChatGPT, Midjourney) into my workflow to accelerate research, ideation, and design documentation. Passionate about crafting experiences that solve real problems through evidence, data, and empathy.

UX/UI Designer at Nuvra Labs (2025-09 – Present)

• AI-powered research: Conducted users interviews and used Claude AI to synthesize findings and detect patterns, reducing analysis time by ~60%.
• Flows & wireframes: Designed the full appointment booking flow in Figma using Auto Layout and Variables, delivering a testable prototype in under 3 days.
• Usability testing: Ran tests with Maze and validated the prototype with real users; post-test adjustments improved task success rate from 62% to 89%.
• Design System: Documented components with design tokens and variants, reducing visual inconsistencies and streamlining developer handoff.

UX/UI Designer at Grupo Comunica Digital (2024-07 – 2025-08)

• Strategic research: Conducted user interviews and competitive analysis with Optimal Workshop to identify friction points in similar apps; findings shaped key product decisions.
• Journey mapping: Mapped the full user journey (sign-up → delivery), identifying 4 unnecessary steps that simplified the purchase flow and improved the product NPS.
• High-fidelity UI: Designed a component system in Figma with color/typography variables and responsive frames; prototype approved in the first stakeholder review.
• AI optimization: Used ChatGPT to generate UX copy and structure user stories, and Midjourney to explore visual concepts in early stages, accelerating the creative process.

Graphic Design – Mariano Gálvez University

UX/UI, Figma & tech courses – Udemy