Bruce Cheng

I am currently studying marketing and information management at the City University of Hong Kong for my final year. I am interested in a business-related job with more innovation and interaction during work. I'm eager to bring my skills to a dynamic team.

Marketing Intern at Melaleuca of Asia, Limited Company (2025-07 – 2025-08)

• Designed more than 5 engaging posters and edited a 2 minutes promotional video for product promotion to enhance brand visibility and customer engagement.
• Developed market research surveys to analyze customer preferences (Collagen, Premium) and collected more than 500 responses in Facebook; compiled and analyzed the preferences of customers using Excel to provide actionable insights to the Marketing Director.
• Conducted data analytics to calculate product pricing and organize promotional item lists for whole year of 2026 and handoff to the US-based team.

Office Assistant at InspiringHK Sports Foundation (2023-07 – 2026-05)

• Reconciled and systematized over 300 procurement documents, ensuring 100% accuracy between digital records and physical files for year-end audit.
• Managed all parent communication for more than 5 courses, addressing weekly inquiries via WhatsApp to enhance parent engagement and resolve concerns.
• Organized and maintained more than 300 students' information using Excel and Schooltracs for efficient data management.

Accouting Intern at NASC (HK) Limited Company (2022-07 – 2022-08)

• Assisted accounting tasks, including data entry and reconciliation of accounts.
• Analyzed financial records to determine balances based on expenses and revenues.

Bachelor of Business Administration in Marketing, Information Management for Financial Services – City University Of Hong Kong (2022-08)

Business School Exchange – University Of Wollongong Australia (2024-07 – 2024-11)

Graduated – Carmel Secondary School (2016-09 – 2022-06)