Digital Marketing Executive at World Family Limited (2024-04 – Present)
- Multi-Channel Marketing: Manage end-to-end digital campaigns across social, email, and web, utilizing data-driven A/B testing to optimize ROI.
- Multimedia Creation: Produce high-quality copywriting, video, and graphic assets for both digital platforms and printed exhibition materials.
- Market Analysis: Monitor industry trends and competitor landscapes to inform marketing strategy and lead-generation efforts.
- UGC Coordination: Manage member relations and community outreach for User-Generated Content campaigns.
Yoga Teacher at Self-Employed (2021-09 – Present)
- Brand Strategy & Positioning: Established a unique brand identity and authority through strategic storytelling to drive market differentiation.
- Multimedia & Growth Marketing: Produced high-engagement video and photo content to scale social media presence and audience interaction.
- Conversion & Community Management: Managed full-cycle social funnels to foster a loyal community and convert organic followers into active enrollments.
Digital Marketing Assistant at Move Hub Limited (2023-11 – 2024-01)
- UI & Visual Design: Designed user interface components and promotional assets for company's App to enhance user experience.
- Content Creation for APP 1993: Developed graphic designs and authored "free content" articles for App1993 ad-points.
- Web Framework Implementation: Utilized Bootstrap to construct and optimize responsive web layouts for digital content distribution.
Digital Marketing Intern at Archiparti (2021-06 – 2021-08)
- Web Design & SEO: Developed website UI and authored SEO-optimized blog content to enhance site visibility and user experience.
- Affiliate & Web Development: Managed cross-domain web development and affiliate link ecosystems to ensure seamless platform integration.
- Performance Optimization: Analyzed and refined digital touchpoints, successfully increasing CTR across website and affiliate assets.